Sales & Marketing, Copywriting

Need help inspiring others to take action? I've helped teams at Intel, Motorola, Adobe, Palm Computing and hundreds of startups to communicate with clarity and passion. Great communication starts with a clear understanding of your strengths and your audience. I can help you focus on what matters most and cut through the noise.

Not your everyday copy. Words should sing, brands should soar using their own created story arc, and communications should ... well ... get the damned point across to whoever your audience is (I'm also a grammar nut who can explain why that's "whoever," not "whomever"). Presentations, scripts, speeches, brochures, websites, articles, short stories, print ads, digital grabs, etc.

I am an advanced direct response copywriter who can help you craft a persuasive money-getting message. I also offer second opinions on copywriting and help show you where you can improve

If you have a competency, and a list of followers, but are frustrated because you know you're not getting the revenue you ought to be, we should talk. One of the recent campaigns I lead, which I also personally wrote the content for, was for a new product being released to a market which already had a good relationship with the product creator. We priced at $1997 and expected $400,000 in sales during the one week launch period. I pared a list of over 55,000 people down to around 2,200 and we made over $600,000 in one week...changing my client's life. Following that, I developed an evergreen launch process with him that pays for itself, and has allowed consistent sales at the increased price of $5,000. If you are able to competently deliver a product or service to your market, have some resources and a following, imagine what I can do for you.

What do you think you're saying about your company? What do you want to say about your company? Is that what you're really saying? I can help bring clarity on this front.

A lot of the messages that businesses send to try to engage customers are just a shot in the dark. They often end up being pretty annoying (think about your inbox). I help figure out what the context of each message you send is and how to choose the right content, channel and call to action for it.

I am an editor and copywriter with over 15 years of experience. I will provide you with feedback on your written materials and offer suggestions for improvement. I can help improve your website copy, editorials, sponsored content, and more. I also offer more intensive copy editing and review services which can be negotiated if you need more than just a short call.

Provide copywriting for websites, blogs, articles, marketing, social media, press releases, and more.

I am a writer, through and through. I have written web, social media, blog, landing page, and other copy, specializing in SaaS publications. I can give advice on how to write better, how to find good freelancers, how to build an audience with good writing, and how to consider SEO in the process.

I write words that make people do things -- sign-up, subscribe, click, call, and buy. If you need someone to do something, you need great copy.

I get inside your customers' minds and build copy around their deepest desires. Highlights include: • Created copy that propelled an iMessage sticker app to #1 in sales • Built email subject lines that achieved a 42% open rate (double the industry average) • Designed a landing page that captured emails at a 20% conversion rate

Your website or landing page isn't converting like it should. On a live call, we'll screenshare your site and talk through what I see as obvious conversion killers, messaging mistakes, missed opportunities and ideas for testing. Together, we'll diagnose potential issues and their causes, discuss measurement tools you can use to verify those issues, and come up with a joint plan for turning the ship around. You'll leave with a better idea of what needs to change and how to fix your conversion problems.