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Expert
MenuJoel Klettke Conversion Copywriter + CRO Consultant
Helps startups, SaaS + B2Bs convert more leads into paying customers with better copy and smarter funnels. Trusted by companies like HubSpot, WP Engine, InsightSquared. Speaker @ ConversionXL Live, MozCon, CTAConf, TEDx and more.

7
Calls |
22
Reviews |
Areas of Expertise
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JK$10/min per minute(4)I'll Give You Actionable Advice for Improving Copy & Conversion RatesJoel Klettke • Calgary, AlbertaCreated 8 years ago in Sales & Marketing / CopywritingYour website or landing page isn't converting like it should. On a live call, we'll screenshare your site and talk through what I see as obvious conversion killers, messaging mistakes, missed opportunities and ideas for testing. Together, we'll diagnose potential issues and their causes, discuss measurement tools you can use to verify those issues, and come up with a joint plan for turning the ship around. You'll leave with a better idea of what needs to change and how to fix your conversion problems.Joel Klettke Calgary, Alberta(4)
- Reviews 22
When it comes to copywriting and positioning advice, Joel knows what he's talking about. Got so much value out of the call – highly recommend!
Source: Clarity Martin Boss Sep 5, 2018Joel is top notch. I think the intro call to do a gut check is an amazing way to kick off a relationship. Very actionable, concise and to the point. Lots of value was received.
Source: Clarity Mike Feldstein Aug 29, 2017Joel cares about this work and it shows. If you need well researched yet entertaining content delivered on schedule Joel is your man! I look forward to working with him again in the future.
Source: LinkedIn A.J. Ghergich Apr 16, 2015I worked with Joel on a writing project for one of our clients. He was easy to work with - flexible, straight forward, on time and produced a great result for our client. I could not have asked for more! I would definitely work with him again and strongly recommend him to anyone looking for a writer/editor.
Source: LinkedIn Janel Crisp Apr 16, 2015"While anyone with two arms can 'write', not everyone can write something worth reading." That's actually Joel's quote from one of the articles he did for us, and there's hardly any other phrase I could choose to describe what Joel's writing is about.
Not only Joel's content is worth reading - it's engaging, opinionated, expert and fueled with the author's vivid personality.
We hired Joel as a columnist for WebMeUp blog, and he did an outstanding job in this capacity.
SEO niche we deal with is tricky: it's really hard to deliver content that's not-yet-another-SEO-post, and Joel is one of those rare guys who can produce content that stands out even in the niches like SEO/digital marketing where readers are hard to thrill.
Another thing that we enjoy about working with Joel is post-publishing support of his content. Joel really cares about everything that comes out under his name, handling comments, tweets, inbound.org discussions - i.e. everything that goes along with his posts - in a professional and timely manner.
Source: LinkedIn Olga Gabdulkhakova Apr 16, 2015I thoroughly enjoyed working with Joel on my one page bio project. Joel and I have never met - unless you count Twitter and email - and yet he was able to capture my personality and business perfectly. He was prompt, professional and super easy to work with. I'm dreaming up the next copy writing project that I could use him for! Thanks Joel!
Source: LinkedIn Kirsten Wreggitt Apr 16, 2015Joel is an outstanding creative copywriter that’s consistently delivered exceptional work – on-time, on-voice and on-budget! I’ve had the pleasure of working with Joel on a handful of in-depth content projects - from ebooks to video scripts – and his ability to quickly grasp the concept and creative direction is unmatched.
The only thing that may impress me more than the content he delivers is the process he’s created, making each project turn-key and virtually effortless for me.
Whether you are looking for web copy or whitepapers, I’d highly recommend Joel.
Source: LinkedIn Jeremy Sherman Apr 16, 2015We needed to bring in a copywriter who could ramp up instantly and deliver high-quality web content very quickly. Joel did all that and more, in a very responsive, thoughtful and professional style. I wouldn’t hesitate to recommend him.
Source: LinkedIn Chris Nadeau Apr 16, 2015Related experts
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ACAnthony CohnGet help: I can help you start making money online • Sacramento, CaliforniaAffiliate marketing, SEO, and social media veteran with over 10 years experience helping people succeed online.Social Media • Social Media Marketing • Online Marketing • SEO • Link Building • Twitter • Affiliate Marketing • Facebook • LinkedIn • YouTube •$2.50/min per minute(45)5.0 88 38
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SDStoney deGeyterAuthor, Speaker, CEO • Canton, OHAuthor of The Best Damn Web Marketing Checklist, Period! Active in digital eb marketing for almost 20 years. VP of Search & Advertising at The Karcher Group, a digital marketing agency specializing in web presence optimization, including: SEO, Social Strategy, Website Architecture, and Keyword research.Social Media Marketing • Online Marketing • SEO • Link Building • Copywriting • Keyword Research • Web Analytics • Web Architecture • Usability •$4.17/min per minute(2)3.5 2 70
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NONathan OLearyOwner of Mainely SEO, an inbound marketing firm. • Portland, MaineNathan O’Leary is Founder of Mainely SEO, a digital marketing firm specializing in SEO, social media and website design for small businesses. Nathan is a presenter for many organizations including the Portland, Maine SCORE chapter where he hosts educational workshops on digital marketing. He also owns and manages the Portland Old Port Facebook page, created to serve area residents and tourists searching for community news & events.Social Media • Social Media Marketing • Email Marketing • SEO • Online Advertising • Google Analytics • PPC • SEM • Social Networking • B2B •$3.33/min per minuteNew Arrival— — 6
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ACAnthony CohnGet help: I can help you start making money online • Sacramento, CaliforniaAffiliate marketing, SEO, and social media veteran with over 10 years experience helping people succeed online.Social Media • Social Media Marketing • Online Marketing • SEO • Link Building • Twitter • Affiliate Marketing • Facebook • LinkedIn • YouTube •$2.50/min per minute(45)5.0 88 38
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SDStoney deGeyterAuthor, Speaker, CEO • Canton, OHAuthor of The Best Damn Web Marketing Checklist, Period! Active in digital eb marketing for almost 20 years. VP of Search & Advertising at The Karcher Group, a digital marketing agency specializing in web presence optimization, including: SEO, Social Strategy, Website Architecture, and Keyword research.Social Media Marketing • Online Marketing • SEO • Link Building • Copywriting • Keyword Research • Web Analytics • Web Architecture • Usability •$4.17/min per minute(2)3.5 2 70
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