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Clarity

Arjun Buxi

San Francisco Bay Area

Executive Communication Coach to leaders and teams in Silicon Valley. I've worked with a variety of industries including Semiconductors, SaaS, Consumer Products, Marketing Tech and more. Also teach Leadership to MBA students at San Jose State University.

$2.92/min

14 Calls

8 Reviews

about 1 hour
Avg. call

Startups Executive Coaching Public Speaking Leadership Tech startups and entrepreneurship Keynote Speaking Conference Speaking Strategic Communications Pitch Development Speech Coach

Call me to talk about

Make That MVP for Fundraising

I work with Startup clients to develop the model that Investors will go for. Working with Saas, Food, Health and Nonprofit ventures, have taken clients to Seed funding, have advised Series-A clients.

Communication and Leadership Skills Coaching

Let me train your teams or managers to level up speaking skills, teamwork and project management for a positive company culture.

Executive Coaching

Learn how to own the room, speak with impact and persuade management to green light your ideas. Get that promotion and grow your reputation exponentially.

Answers 53
Reviews 8

Answers

Arjun Buxi answered

How to make a business networking platform work in Asia?

I have provided digital marketing and e-commerce advice to clients here in the US as well as Dubai and South Asia. My understanding of your challenge is creating a social network that would rival LinkedIN on a more local level. The solution to a successful network is always an engaged user base, and the path to such a base is solving a problem. What particular needs do you think prevailing networks are not meeting?

If you'd like to get on a call, I'll help you set up some information gathering mechanisms, then we can talk about team formation strategies and user base growth. Look forward to hearing from you!

Sincerely,
Arjun.

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Social Networking

Business Networking

Arjun Buxi answered

How do I get companies to speak to me about how to increase minority vendors in their businesses?

I understand your challenges, clients I speak to especially out in the Midwest are slow to adopt these kinds of policies. I think the better way - and I'd be happy to hop on a call for this - is for you to be a consultant to the minority vendor themselves, and train them in marketing and niche positioning strategies. Let's talk about this!

Best,
Arjun.

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Vendor Relations

Vendor Management

Diversity & Inclusion

Arjun Buxi answered

What is the best way to motivate creative teams (design / developers) in a specific project?

I think you have a great start here - you seem to be detail oriented in both the "do's" and the "don't's" , and are genuinely trying to find a balance between task orientation and relationship orientation. In some of my work with tech teams, I have found the technique that is most illuminating is perspective taking - it leads to an uncovering of internal and external motivational factors, a better inventory of challenges and more concreteness in short and long term strategies. Give me a call and I'd love to explain how this can help your team members gain a sense of accomplishment and intrinsic/extrinsic motivation to both the project as well as the company.

Happy to explain more, and good luck to you on the project!

Best,
Arjun Buxi, M.A.

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Creative Direction

Motivation

Project Management

Arjun Buxi answered

I build apps for people that create video courses or coaching programs. What are the best practices for marketing my service?

Have you ever offered to help them build an audience? I speak often on podcasts and at events at a guest, and the top problem is getting eyeballs and clicks as needed. If you could do a little bit of vertical integration there, I can help you create a brand and social strategy to move forward using some social selling. Message me and let's talk!

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Mobile applications

Marketing Strategy

Online Marketing

Arjun Buxi answered

How can I be a successful entrepreneur and still manage to have work life balance?

Hey there - I work with entrepreneurs in Silicon Valley but mostly with what I call the Big Dreamers - people that would never be able to hold down a job, but can go out there and do something magical with their unusual talents. I am working on 2 books with different people, marketing their products with them and coaching Executives.

Startups suck, man. Teams don't work, engineers don't stick around, you need connections for money and yes, it is risky.

So what should you do?

Three words: Online Home Business.

Many examples exist of regular people - Dads, Moms, even teenagers - that started up a blog/website/social media/youtube channel with a passion of their own and posted fun, fresh, unique content regularly building an audience over time and making a tidy income - more than by driving for Uber or having a retail job. The best ones cross six figures and more with a little luck and good timing. I knew an example where this young man loved Disney and all things related - so he built a Disney fan website and got all this ad-click money plus affiliate marketing money and before he knew it he was on the news.

So what's your burning interest? Let me help you figure it out and position yourself in a spot where you can actually still spend time with family and friends but live a comfortable lifestyle. I can help you understand your talents and how to relate them to the wide world out there!

Call me and we can get started right away!

Sincerely,
Arjun Buxi

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Entrepreneurship

Arjun Buxi answered

How to foster the culture of your marketplace community in a web app?

Enabling and Reflecting: helping them "do their thing" their way, and creating iconography that feels "homey". Do users love sharing content? Consider UI/UX approach to share ability of content, usability of sharing buttons. Reflecting includes subtle cues : your choice of vectors, colors, even a demographic appropriate sense of humor in the naming of buttons and links. I read about how even a 404 error page should be included thematically. Remember: you set a culture, but if you get users, they will own it!

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Web Applications

Company Culture

Online Marketplace

Arjun Buxi answered

We created a political news website and we're ready to work on getting traction. How do I find a partner who knows how to get users?

Hi there, I like your website!

I teach Rhetoric at Universities, have worked in journalism and in Washington DC, and I believe your 'in' to a political website may be the on-ground connections you can make. This will take some guerilla marketing and social publicity through 'tastemakers'.

Where to start: Look at highly published bloggers on Huffington Post, Vox.com or Quartz.com. See whose voice you like.

I am excited to talk more with you. News today is built around personality of trust, let's talk more about how you can collaborate to build a political hub!

Warmly,
Arjun.

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Political Communication

Online Journalism

Web Marketing

Arjun Buxi answered

How do we get customers to skip the trial version of our B2B SAAS product and instead make the purchase directly?

You would want to hinge the purchase on a key feature that gives you a competitive advantage - and that is not fully incorporated in the trial version.

I have advised SAAS Product Managers and your dilemma is certainly a shared one - getting customers to pick a) paid over free/basic/trial and b) getting them to pick the most lucrative package of the paid ones.

If as you say, the software is complex, then we need some interface-based simplicity: try explainer videos for starters.
http://www.powtoon.com/

So in sum - a friendly interface, and feature-based price marketing are two good places to start.

Happy to have a conversation with you for further details.

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Sales

Direct Sales

SaaS Sales

Arjun Buxi answered

How do I build a prototype and team with a small budget?

I advise and mentor Startups in San Francisco Bay Area, and some of them, like you, are in the hardware sector, including Robotics and Computer peripherals.

With prototypes, I would say there are two kinds - representative (a miniature model) and functional (actually performs the task).

If all you want is the representative kind, there are 3D printer services - I googled for Mexico City and found some fairly easily. You would have to see if they are in your budget.
http://www.makexyz.com/printer/rockit-print

It is difficult to talk about functional prototypes without more knowledge of the product. Let me know if you'd like to get on a call.

This 3D printing option would give you a starter kit to take to investors - there are some great investors in the Bay Area that could incubate and grow Non-US startups. Would traveling to the US be an option?

More than happy to discuss further, this is a very admirable field you have chosen. Good luck!

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Renewable Energy

Lean Startups

Prototyping

Arjun Buxi answered

I want to create a new wearable/portable healthcare device. What area of medicine should I focus on?

I am on the advisory board for a Company developing training for Older Adults with Dementia. The US age group called 'Baby Boomers' is now going to represent the largest aged population we have seen in the country for a long time. If you are going to get into healthcare peripherals, look into Geriatrics, and find an unexplored niche therein.

Think for a moment - what have I designed before? How has it been of help to people? In what way do I wish to serve others?

If you'd like to have a conversation, my approach would be to begin from your 'mission'. Not from the product. Message me and we can have a call to go further, and beyond!

Warmly,
Arjun

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Healthcare Information Technology

Healthcare

Medicine

Arjun Buxi answered

How do I become the go-to market person for foreign startups entering my country?

Quick question:

How can they find you? Why should they choose you?

Answer- partnerships, presence.

I work with International Businesses and train in intercultural business management, and I thoroughly approve of global businesses having local partners to acclimatize , for a variety of reasons best summarized in this blog:

http://www.prosar.com/inbound_marketing_blog/bid/166485/13-Brand-Blunders-Busted

First, build partnerships. Startups come out of incubators and accelerators. Approach and cold call those organizations, e.g. Y-Combinator and Alchemist, show them your credentials. This includes your core competency and past experience.

I can help you message this effectively.

Second- presence. If I google you, what do I see?
Your internet presence is your brand today, and you must have an image that is attractive to the 'foreign startup'. This too, can be nurtured through smart inbound marketing, writing, core competency analysis.

Tough part - this will take time to build and be
recognized in SEO.

To summarize: be searchable, favorable, credible.

Call me to plan ahead!

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International Relations

International Sales

International Business

Reviews

Arjun is a real expert in the public speaking field. He's also very experienced in the world of startups and business. Arjun gave me comprehensive advice and ideas to consider and work on. Highly recommended.

Tanin Rojanapiansatith Source: Clarity

I loved our conversation and will call for more insights soon, thank you brother

John Talasi Source: Clarity

Arjun, again, proves himself adept at communication coaching and developing ideas. He has a real talent for understanding what you're trying to express before you do, always transforming budding concepts into full-blown strategies.

My startup met with him in 2015, seeking to gain the skills necessary to obtain investors. After 90 minutes, we had an overhauled, revitalized mission and focus for our company. Since then, he has been critical in our continued growth and success.

Give him a call.

Gage Randall Source: Clarity

Arjun's guidance and advice are always just what we need, just when we need it. He shows us the right step forward with every call.

Preston Lee Source: Clarity

Arjun has great knowledge and his inputs shared were really helpful. I am looking forward to more call with him. Thanks for your great inputs Arjun.

Mahesh Nair Source: Clarity

Arjun was very helpful in polishing my pitch for an important client. Very key was development of the "moment of frustration" / "moment of relief" statement which helped me learn how to tell a story instead of just spewing out facts and figures.

Donald McSwain Source: Clarity

It's always pleasure to discuss culture and communications with Arjun. He truly has command over these topics and always available to help. He is one of the top notch consultant I know. I have worked with Arjun in past and will work on this project. if you want the best of what Industry has to offer at a compelling value, please discuss your need. You will be glad you did.

Thank you Arjun for your unwavering support, care and great work.

Maulik Patel Source: Clarity

It was a great call. Arjun's expertise and insight helped me to focus in on the core of my message. And what I wanted out of my program. "Communication isn't just about talking! It's in everything we do!" Thanks Arjun!

Kristopher Riley Source: Clarity

Member since June 2015