I am a cross-functional Go-to-Market (GTM) Finance/FP&A and SaaS Revenue Operations leader with 15 years of experience aligning the CRO, CMO, and CFO Leadership. Strategic advisor for optimizing GTM resource investments across Sales, Channel, Marketing, and Service functions in SMB, Enterprise, Federal, and Public Sector customer segments. Expert integrator of end-to-end revenue/ARR operating models—from CRM to RevOps to GAAP/IFRS accounting. Former JPMorgan investment banker.
Clients include 30+ companies driving efficient ARR growth by aligning CFO, CRO, CMO, and COO teams on a common data language, data model, operating plan, and efficient operational execution. Select logos: Accenture, Genesys, Autodesk, RingCentral, Adyen, Forcepoint, Protegrity, WeWork, M-Files, Katalon, and Qonto.
Key expertise includes GTM FP&A (capital allocation and performance analysis), productivity optimization, data normalization, driver-based revenue/ARR forecasting and sales capacity modeling, KPI design, customer journey mapping, sales process/funnel design, GTM role/organization design, top-down/bottom-up territory and quota configuration, and aligning compensation plans to strategy.