Sacramento, California Area
$350.0/min
5.0
29
$5.83/min
Stephanie Chandler is the author of several business and marketing books including "The Nonfiction Book Publishing Plan: The Professional Guide to Profitable Self-Publishing," "The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books," and "Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business."
Stephanie is also CEO of the Nonfiction Authors Association (http://NonfictionAuthorsAssociation.com), a content-rich educational community for writers. She also hosts the Nonfiction Writers Conference (http://NonfictionWritersConference.com), events conducted entirely online.
Consulting topics include book publishing (traditional and self-publishing), online marketing, book marketing, platform development, social media, and revenue stream development. Stephanie especially enjoys working with writers, consultants, speakers, executives, and other professionals. She is skilled at brainstorming marketing and business growth strategies to help her clients get focused, identify priorities, and create a plan for success.
A frequent speaker at business events and on the radio, Stephanie has been featured in Entrepreneur, BusinessWeek, Inc.com, and Wired magazine. She resides near Sacramento, CA.
Full Menu of Topics Covered:
Build the Foundation
Define your niche focus
Determine where to find your audience
Identify personal goals
Establish authority in your subject matter
Build a plan for monetization
Develop marketing collateral
Get big-name endorsements for your book
Prepare for your book launch
Website Assessment and Improvements
Plan your website strategy
Blogging essentials
Search engine optimization tactics
Keyword strategy development
E-mail marketing
Impact of existing website content
Website content development
Visitor data collection
Site navigation and suggested improvements
Online sales and ecommerce
Social Media Strategy
Facebook, LinkedIn, Twitter, Google+, Pinterest
YouTube
Social media automation
Where to spend your time
Where to find your target audience
Resource allocation
Social media best practices
Content Strategy
Book publishing (self)
Book publishing (traditional)
Articles
Special reports
Whitepapers
Ebooks on Amazon and beyond
Workbooks
Teleclasses
Video & images
Information product marketing
Online Marketing Strategy
Online profiles
Strategic alliances
Visibility with internet-based media
Guest blogging and blog tours
Podcasts and teleseminars
Internet radio shows
Online events, classes and conferences
Webinars and teleseminars
Amazon.com promotion
Amazon Author Central
Tracking mentions online (beyond Google alerts)
Online advertising (Google Adwords, Facebook ads, etc.)
Offline Marketing Strategy
Public relations (PR)
Pitch strategies for radio, print, and television
Interview preparation (media training)
Resources for locating media opportunities
Break in to professional speaking
Book awards programs
Book signing events
Freelance writing
Direct mail campaigns
Monetization
Consulting and coaching
Professional speaking
Live workshops and classes
Online classes and events
Certification programs
Membership programs
Information products
Freelance writing
Bulk book sales
Corporate sponsors