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Segmentation
Menu36 experts in Segmentation topic
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MMMatthew MurphyCreator of Appsurdities at Appsurdity, Inc. • United StatesStrong leader, marketer, general manager, entrepreneur, and strategic thinker. Results-oriented with proven track record of scaling growth businesses and building world-class marketing teams, especially in competitive situations. Positive change agent and Top performer. High integrity – say what I mean, do what I say. Experience in all types of marketing, sales, product, business development, public relations and direct P&L responsibility. Specialties Performance Marketing, SEO/SEM, Affiliate Marketing, Mobile Marketing, Retargeting, Remarketing, Brand Awareness/Growth, Advertising, Customer Segmentation, Positioning, Pricing, Social Media, Events Management, Business Development, Sales Team Motivation / Coaching / Training, Team Building/Management, Contract Negotiations, Product Development, Public Relations, P&L managementSegmentation • Business Development • Social Media • Advertising • Affiliate Marketing • Product Development • Mobile Marketing • Performance Marketing • SEM • Positioning •$3.33/min per minute5.0 2 1
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DSDavid SchwartzGreater Nashville AreaFormer Brand Advertising Exec turned Digital and Social Media advocate for Small Businesses, Corporations & Start-ups with niche experience in restaurants, retail and hospitality.Segmentation • Digital Marketing • Social Media Marketing • Direct marketing • Strategic Planning • Brand development • Brand Communication • Corporate Branding • Creative Development • Interactive Advertising •$1/min per minute5.0 2 1
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JMJon ManningPricing Strategist / Author / Mentor • Worldwide, from Melbourne, AUI'm an Australian-based, internationally experienced, advisor on pricing, monetization and business models. I have a full time gig in the tech industry (SaaS) and I help start-ups and entrepreneurs with their pricing strategy. My areas of specialization are the pricing of services, rather than goods. I price technology, software, subscriptions, SaaS, travel and accommodation, advertising...stuff like that. I've also done my own start-up, and I'm the author of the most ridiculously titled pricing book of all time "Overcoming Floccinaucinihilipilification: Valuing & Monetizing Products and Services". Fancy a chat? Let me know your specific pricing challenges and questions when booking a call. I look forward to helping your soon.Segmentation • SaaS • Analytics • Pricing • SaaS - Enterprise & SMB B2B • Market Analysis • Business Modeling • Pricing Strategy •$5/min per minute4.0 4 9
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CWChris Waggonerentrepreneur & statistician • IndianaStarted and ran a successful small business. Work history in private equity and venture capital. These days I help clients make better decisions using the appropriate statistical tools. Interested in art, history of ideas, emotional intelligence, commercial/business history, 20th-century mathematics (AT, AG, DG, CT), literature, and history of science. I chose the Give Directly charity because it has a very low cost ratio. The founders also measure the outcome of their donations on the recipients as well as on a control group, providing solid evidence of the efficaciousness of their intervention. After what Bill Easterly called "a trillion wasted aid dollars" proving effectiveness couldn't be more important. If you think you know of a better charity or want to voice downsides of GiveDirectly, I'd like to hear from you.Segmentation • Consumer Insights • Machine Learning • Customer Experience • Data Mining • Consumer Behaviour • Statistical Data Analysis • Econometrics • Statistical Modeling • Recommender Systems •$4.17/min per minute5.0 1 1
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MJMichael Joseph VillarLevel 5 Marketing and Product Executive • NCR - National Capital Region, PhilippinesCurrently CMO at ZipMatch; previously VP Product Management at Wuvo.com, VP Marketing at Kreyos and Sr. Marketing Manager at NASDAQ: PRTS. I have 12+ years experience in online marketing (I made my first profitable website when I was 14!), 7 years of which were at a Senior Management capacity at a publicly-traded Internet Retailer Top 100 company. Talk to me about anything related to Ecommerce, Email Marketing and Database Marketing, Customer Experience, Affiliate and Performance Marketing, Loyalty and Rewards, Online Retail Strategy and Social Media.Segmentation • eCommerce • Product Management • Email Marketing • Online Marketing • User Experience • Affiliate Marketing • E-commerce • Customer Experience • Database Marketing •$2/min per minute5.0 1 8
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ABAndre BorczukCoFounder and CEO of Nibbly: Find Restaurants Near Me (www.nibbly.com). Wharton Grad in Marketing. Branding dictates everything from design to messaging to hiring, so creating the right one is essential and often overlooked. I would love to help you make the right brand for your organization, whatever it may be.Segmentation • Digital Marketing • Strategy • Digital Strategy • Marketing Strategy • Market Research • Web Analytics • Analytics • Marketing Analytics • Situational Leadership •$1.67/min per minute5.0 1 0
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GBGiang BiscanAdviser at Mixergy.com • Los Angeles, CaliforniaFounder of http://TheStartupAngel.com, Advisor of http://Mixergy.com, helping early-staged startups with exposure, launch strategy, raise seeds and series A funding. More info at http://giangbiscan.com.Segmentation • Business Development • Entrepreneurship • Start-ups • Strategy • Business Strategy • Intellectual Property • Business • B2B • Technology Evaluation •$1.67/min per minute— 1 12
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MSMax SauratLondonCRM, data analytics & email marketing with more than a decade experience helping SMEs, fintech, e-commerce grow and retain their customers.Segmentation • Email Marketing • Marketing Automation • Data Science • CRM • MySQL • Data Analysis • Microsoft Excel • Email Strategy • HubSpot •$1.67/min per minute— — 0
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SSStan SmithStanford "Stan" Smith Founder of Pushing Social • Monroe, MIFounder of PushingSocial.com, a leading social media and content marketing blog. Shameless geek, bass fisherman, coder, and corporate refugee who escaped the rat race to help "the little guy and gal" get ahead.Segmentation • Social Media • Social Media Marketing • Blogging • Digital Strategy • Conversion Optimization •$1.67/min per minute— — 2
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ACAnne CramerPrincipal at The East Bay Group • San Francisco, CaliforniaCo-Founder, Touchpoint Dashboard. Customer Journey Mapping; Customer Experience Management consulting; CRM and Marketing Automation consulting. Writer, singer, jewelry designer.Segmentation • Online Marketing • Marketing Communications • Marketing Strategy • Web Analytics • Online Advertising • Analytics • CRM • Customer Experience • Customer Relationship Management •$3.33/min per minute— — 0
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DMDeborah M. CooperPrincipal at deborahmcooper.com • Greater Boston AreaClient-focused marketing, finance, and information technology executive experienced with business intelligence, marketing operations, and program management. Leverages a big data approach aligned to business models, business processes, and market intelligence. This approach makes customer insights actionable, coordination across silos easier, and enables strategic decisions that will grow the business.Segmentation • Marketing Strategy • Business Intelligence • Analytics • Competitive Intelligence • Market Analysis • Go-to-market Strategy • Agile Project Management • Business Model Development •$2/min per minute— — 3
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NMNirav MehtaEntrepreneur Geek, WordPress & eCommerce Marketing • Mumbai, IndiaParallel Entrepreneur, WordPress, eCommerce, Marketing, Business Analytics. Building businesses since 1999. Trouble shooter, improvement fanatic, author, runner.Segmentation • Entrepreneurship • Email Marketing • Internet Marketing • WordPress • Web Applications • Small Business • Business Strategy • Programming • Business Analytics •$8.33/min per minute— 1 0
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CSConstantijn SeysMarket research/online marketing/ lean • Europe1) Researcher at Ghent University: market research for start-ups. 2) Several side projects: online marketing (see for example https://medium.com/what-i-learned-building/3408064eda35).Segmentation • Marketing • Market Research • CRM • Marketing Research • SPSS • Qualitative Research • Customer Insight • Quantitative Research • Innovation Research •$1.67/min per minute— — 0
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LTLindsey TarantoBusiness strategy expert • Dubai, United Arab EmiratesExperienced business strategist with exposure to Africa and the Middle East. Expert in developing world business models and agile growth strategies for companies.Segmentation • Strategy • Market Research • Project Management • Business Strategy • Marketing Research • Business Growth Strategies • Growth Strategies • Business Growth • Revenue & Profit Growth •$1.67/min per minute— — 0
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CYCalvin YeohSydney, AustraliaCalvin is a Manager in Deloitte’s Sydney consulting practice with 17 years’ experience in sales and marketing. Calvin specialises in sales and marketing transformation, particularly CRM and Marketing Automaton. He began his career at one of the Big Four banks, and has worked in government, online retail, health, higher education, non-profit organisations, professional services and property development across the Asia-Pacific region. Calvin joined Deloitte in 2011 as a Senior Manager, CRM (Strategic Projects), and now leads the integrated marketing automation offering within Deloitte Customer Practice. Given his knowledge and experience, he is able to deliver solutions which drive strategic thinking and enhance customer value though single customer view and marketing automation.Segmentation • Content Creation • Marketing Strategy • Content Marketing • Marketing Automation • Content Strategy • Marketo • Social Listening • NetSuite • Eloqua •$1.67/min per minute— — 0
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SSSyed Sameer RahmanStrategic Insight and Marketing consultant • Cardiff, United KingdomStrategic data, insight and marketing professional helping organisations harness the capabilities of their data. Sit on the regional Board of the biggest marketing body in the UK. Experience of working in a leadership position in financial services, insurance, charity and sub-prime sector.Segmentation • Direct marketing • Analytics • SAS • Campaign Management • Predictive Modeling • Database Management • Predictive Analytics • Linear Regression • Statistical Modeling •$2.50/min per minute— — 30
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KSKady SrinivasanAnalytics, Insights and Marketing at Booyah! • San Francisco Bay AreaBattle tested expertise in 1) Understanding consumers at a deep level 2) Acquiring them through multiple channels 3) Retaining them through the funnel 4) Monetizing downstream. Strong background in analytics and deep qualitative methodsSegmentation • Growth Hacking • Marketing Strategy • Consumer Insights • Business Intelligence • Business Strategy • Analytics •$1/min per minute— — 7
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MCMirek CernyCo-Founder & CTO at Futurelytics • District Karvina, Czech RepublicCo-founder of Futurelytics. Advanced Analytics enthusiast - mainly customer segmentation, targetted marketing, predictive analytics. I have participated on tens of analytical projects in the past. My consultant's life and experience led me to come-up with a scalable solution for SMBs. I advise marketers on leveraging customers' behavior, collecting and processing relevant data as well as early-stage entrepreneurs on how to avoid costly mistakes at their beginnings.Segmentation • Analytics • Data Warehousing • Business Analysis • Behavioral Targeting • Customer Relations • Data Mining • Consumer Behavior • Predictive Analytics •$2/min per minute— 1 3
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PRPeter RismanSenior Marketing/Sales Professional • New JerseyA seasoned marketing/sales leader with a technology and services background, strong analytical skills, and a history of results-driven performance. Career path reflects experience in myriad environments and corporate cultures: multinational corporations, small-to-mid agencies, and start-ups. Proven expertise in marketing strategy, customer segmentation and analysis, digital marketing, social media, traditional media and communications, international marketing, sales channel development, and product management.Segmentation • Social Media Marketing • Online Marketing • Marketing Strategy • Direct marketing • P&L Management • International Marketing • Start-up Operations • Channel Management • Database Marketing •$2.50/min per minute— — 24
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PTPursarth TuladharThe Marketing Guy • San Francisco Bay AreaI do online marketing pretty well. Everything from analytics, paid acquisition, email marketing to content marketing.Segmentation • Social Media Marketing • Email Marketing • Online Marketing • Marketing Strategy • Content Marketing • Web Analytics • Google Analytics • SQL • Microsoft Excel •$1.67/min per minute— — 4
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TJTodd JohnsonPassionate Marketer with Lots of Great Experience • Chicago AreaProcter and Gamble - Brand Management (Fem Care and Personal Care) Kraft Foods - Brand Management (Beverages: MiO, Caprisun, KoolAid) Kraft Heinz - Brand Manager/ Sr. Brand Manager (Kraft Cheese: Kraft, Cracker Barrel) Kraft Heinz - Associate Director, Marketing (Oscar Mayer Meats)Segmentation • Marketing • Marketing Communications • Marketing Strategy • Promotions • Integrated Marketing • Go-to-market Strategy • Pricing Strategy • Market Planning • Shopper Marketing •$1.67/min per minute— 2 0
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GBGrant BergmanGreater San Diego AreaHands-on Marketing Consultant, sweats the details to develop distinctive branding and preemptive communications inspired by analytical market insights. Adept at developing internal and external numbers that translate into clear business strategies to grow both sales and profits. A business generalist who ensures Marketing strategy builds on synergies throughout the organization with Finance, Operations, Sales and Customer Service. I work closely on retained engagements with non-marketer CEO’s and COO’s, as well as CMO’s and Marketing VP’s. Available for contract work and interim / fractional CMO assignments, also. Focus is on assisting small to mid-sized companies ($10 to $250 million) that want the benefits of Fortune 500 Marketing best practices without the large staff, budgets, bureaucracy and analysis paralysis. Experienced working with both B2B and B2C, online and offline.Segmentation • Marketing Communications • Marketing Strategy • Market Research • Consumer Insights • Product Development • Market Analysis • Integrated Marketing • B2B • FMCG •$1.67/min per minute— 1 8
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DIDr. Islam GoudaMarketing ProfessionalDr. Islam Gouda is a young professional with a passion for marketing. Dr. Gouda has an honorary doctorate from the University of California. He also has a masters degree from the University of Wollongong in Strategic Marketing, and a masters degree from Florida State University in Digital Media and Communications, and an American University of Sharjah graduate in Marketing and Management.Segmentation • Marketing Strategy • Business Analysis • Marketing Research • Competitive Analysis • B2B • SPSS • Customer Relations • Market Planning • Market Intelligence •$3.33/min per minute— — 13
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MFMichelle FogartyDigital and Business Growth Strategist • New York, NYDigital Strategist and Business Advisor, created innovation work for Google, Getty Images, JP Morgan Chase, Verizon, MetLife, and more. 8 years in top 4 consulting and ad agency world; I now launch brands for start ups.Segmentation • Product Management • Strategy • Marketing Strategy • Product Development • Management Consulting • Cross-functional Team Leadership • Financial Modeling • Strategy Development • Business Process Improvement •$2/min per minute— — 0
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DTDemetrios TzortzisLeverage data & marketing automation • Denver, COI help fast-growing B2B & B2C service companies leverage data & marketing automation to acquire, retain and reactivate clients to increase profitability & lifetime value.Segmentation • Sales • Digital Strategy • Marketing Strategy • Big Data • Marketing Automation • Product Development • CRM • Cross-channel Marketing • Amazon •$3.33/min per minute— 1 0
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