Hands-on Marketing Consultant, sweats the details to develop distinctive branding and preemptive communications inspired by analytical market insights. Adept at developing internal and external numbers that translate into clear business strategies to grow both sales and profits. A business generalist who ensures Marketing strategy builds on synergies throughout the organization with Finance, Operations, Sales and Customer Service.
I work closely on retained engagements with non-marketer CEO’s and COO’s, as well as CMO’s and Marketing VP’s. Available for contract work and interim / fractional CMO assignments, also. Focus is on assisting small to mid-sized companies ($10 to $250 million) that want the benefits of Fortune 500 Marketing best practices without the large staff, budgets, bureaucracy and analysis paralysis. Experienced working with both B2B and B2C, online and offline.