In the noisy, chaotic outsourcing market you won't be able to simply 'find premium projects' as you hope to do. There is really no definition for 'premium' in this context, and most of your competitors are looking for projects that are best-fit, leverage their core competencies, and are leads that they can best close and execute to completion.

In today's market, you have to work very hard if you want to rise up the ranks and become a successful outsourcing company. It's like running a marathon - if you ask people 'how do i run a marathon?' you'll get a series of similar steps and priorities from most advisors, but the hard work is left to you.

To win, you need to figure out your core differentiators both from sales and delivery. Then figure out what your target market will be and how you can penetrate that market.

In the global market today, your ability to compete and win work will be heavily influenced by your home country. Launching a shop from India is going to be extremely different than launching a shop from E. Europe, i.e. you need to understand perceptions in your target market and how to navigate them.

Finally there is the simple fact that most outsourcing shops just don't deliver well. I evaluate over 100 shops a year, and most of them suffer from similar things: they may have good developers, but they are lacking in mature management and client/engagement handling. No matter how good your developers are, if you don't have solid management in place you'll never be able to grow. In my experience, about 70% of offshore shops suffer from a simple lack of management and it eventually kills them.

To succeed, look within and understand you company - who are you and what is special about your shop? Once you have a real answer for that, you can understand the next steps.

Good luck!