Question
Hi, I am in the process of revamping the marketing and public relations department in our company and I want to know what is a good scope for that, I have already including advertising, creative design, branding for marketing and news writing, events management for the PR but I feel there is a lot missing
It would be great if you can guide me on that
Thanks
Answer
Build a body of work in the form of a blog. Much depends on the size and scope of your company, but branded journalism can really make a huge difference.....