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Clarity

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser

London

I focus on all areas within eCommerce or SaaS businesses - ranging from entrepreneurship, strategy, behavioural psychology, email marketing, traffic acquisition, advertising with my speciality being data analytics & deriving experiments from data. Data-driven growth as I like to call it.

Be it more sales, more traffic or how to organise your team & scale efficiently.

I've lost a lot of money figuring things out myself, making mistakes as I've gone along until I decided to get coached as I realised time usually is a large competitive advantage.

I've done over 600+ hours of coaching and combined with 8 years of implementation, I've grown my businesses to $5M.

I've realised the only way for a company to succeed is domain knowledge & rapid experimentation.

If you look at the most successful companies today - Netflix, Spotify, Amazon - they eat, sleep and breathe rapid experimentation.

I'll share where to start and how to derive a rapid experimentation powerhouse to grow your business exponentially.

If you've just got any questions feel free to drop me a message as I'd love to connect.

$2.92/min

16 Calls

11 Reviews

29 minutes
Avg. call

Growth Hacking Entrepreneurship Digital Marketing Marketing Strategy Entrepreneur Business Strategy Business Coaching Growth Strategies Growth Hacker Sales Funnel Optimization

Call me to talk about

Hack Your Growth | Efficient Ways to Grow Rapidly

It's easy to get some quick traction, but traction that lasts is where we need to focus.

I work with you to set your goals and implement a rapid experimentation model to find wins that suit your business. Once the tests are successful we launch an optimised scaling model ensuring you're growth is profitable and you're hitting those targets you intented.

Growth Hacking | How to Implement It in Your Business

Growth hacking may be the buzzword today, but the mindset is very much real.

Let me break down the truth behind growth and explain how you can implement it into your business with measurable results and a framework to monitor it on.

Data-Driven Marketing | Ensure You're Tracking Correctly

A good growth strategy is based on data.

I ensure all your campaigns are tracking correctly and you're able to benchmark your performance.

Using Tag Manager, we're able to store specific parameters needed to aid the user in taking the actions we need.

I also help plan out campaigns and ensure the technology used is adequate & integrations function well.

Start Up Growth | Grow Your Company the Right Way

It's easy to learn as you go, the issue is once you cross $2M turnover and your revenue is stable, it's hard to ensure you're growing correctly.

I help you switch from operational growth (hiring/buying when the need arises) to strategic growth (planning what next year should look like).

Once I've grasped your business model, I aid with KPI building, team integration, measured efficiency & scalable growth.

I ran a company with 300% Year on Year growth (in the online retail sector with revenue of circa $5M), I currently consult/coach for 35+ businesses and I'm an ex-Accenture consultant.

I have spent the last 7 years specialising in data-driven growth.

0 to Success | Entrepreneurship Explained From Scratch

Sometimes the world of business is a little overwhelming and you need some guidance on how to run shop.

In our talk I’ll ensure we cover everything from the start and really break down your next steps.

We’ll also talk through the common challenges businesses face and ensure you’re clear on the challenges and how to prevent them.

Answers 7
Reviews 11

Answers

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

I am having a hard time proving to business owners the need for digital analytics for their website and digital marketing. How can I prove ROI?

I feel services that are far away from revenue get prioritised less. It surprises me a business wouldn't invest into their analytics especially in todays age where, if they're on the Google stack, better analytics will correlate to more money saved on niche remarketing audiences.

Also, if they don't have budget this year and you're working on enterprise level analytics, play the long game. Keep them on your email list, keep relevant content going their way, add them on linked In and keep yourself on their map. When they do next years budget, ensure you've demonstated enough value to them. I always show them how Product Owners, the Business, Digital analysts, UX designers, marketers and machine learning/CRO all benefit from good digital analytics and in order for them to grow further, analytics is a must.

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Digital Marketing

Online Marketing

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

Can I create Mailchimp GDPR forms to go onto a website?

Yes, absolutely! You need to activate the GDPR consent forms and then add a form to your site.

I'd explain it to you but this guide does a really good job:
https://mailchimp.com/help/collect-consent-with-gdpr-forms/

If you need any help do let me know!

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Online Marketing

Digital Marketing

Marketing Strategy

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

How can I better leverage my time and master my busy schedule?

I've realised time management is dependant on two things:
1) Energy
2) Organisation

Dip in any of these and your productivity drops.

*Tips*
- I'm a big fan of the Eisenhower matrix as a to-do list - tt helps me know where to start.
- I ensure my team minimise interruptions by doing training of effective communication - when to use email, chat & interruptions/calls.

- Master delegation - honestly the Eisenhower matrix will force you to do it.

I've got a visual representation of the Einsenhower matrix and tips on time management here:
https://becomebusiness.com/blog/20-time-management-techniques-that-changed-my-life/

If you need any help by all means drop me a PM, happy to help.

Thanks,

Nitesh

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Scheduling

Time Management

CEO coaching

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

What is the best title / body test for a promo email for digital product launch?

The answer is: it depends.
Noone can really give you a 100% accuracy answer.

Marketing is all about experimentation, people surveyed different checkout pages and every industry seems to find different results - mainly because their audiences differ. (Age groups, etc)

With email, it's much of the same. That said, here are some tips:

*Headlines*
By far your most important piece to email marketing.

Do a small A/B test for the headline to maybe 10% of your mailing list. Your headline is by far the most important part to email marketing - weak headline, low open rate.

*Personalisation*
Emails coming from a "person" as oppose to a company do really well. And if you can, always address it to the individual (first name etc).

*Email length*
This really depends. You see long sales letters do well, you see short and snappy emails do well.

It depends on the action/service/price you're asking the user for. If it's a free app, as commitment is minimal you can probably keep it short.

If it's a paid app, you may need a follow up sequence and a longer email (or video).

If you provide me with a little more detail, I'm sure I can help - if you even just drop me a message with a little more info about:
1. Your product
2. Your email subscribers (Where you obtained them)
3. Your price point
4. The problem you are solving
5. Any demographic data on your users

I can help you with some more detailed recommendations.

I hope that helps.

Thanks,

Nitesh

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Email Marketing

Email Strategy

eCommerce

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

What services can we add that can not be automated through tools and will provide our customers an added value?

Is your tool as effective as the other tool? You can always do as the other tool does and add membership costs, or even become a similar tool.

Because the world is so big it's normal to have competition - you only just heard about the linkedin tool, like you only recently, hundreds of businesses still don't still know about it and it just depends on who gets to the customer first.

For a period of time I just experimented selling Amazon products on Facebook using Facebook advertising. If it was selling for $10 on Amazon, I sold it for $20 on Facebook.

You'd think I was crazy - but you know what? I sold over $5,000 worth of product.

A large supermarket is usually about 30-35% cheaper than your local small store. Even knowing this, people still buy from them.

*What's my point?*
- Some people aren't aware of the competition
- Some people pay for convenience

If you plan to up-sell services, really understand why your customer has decided to hire you (or the software) - usually it's to generate more sales or open up partnerships - if you decided to work in a space where you made paid introductions to these companies, you could probably introduce that as your upsell. Run a 3m minimum contract and over time guarantee a minimum of X introductions, again, it depends on your customers needs.

Hope that helps, if you want to discuss this further feel free to drop me a private message.

Thanks,

Nitesh

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Entrepreneurship

Entrepreneur

Sales

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

What free B2B applications should I offer?

Whatever you do, ensure it's perfect for the target audience of your paid product.

I've seen people spend thousands on development of a growth marketing tool only to realise the audience that uses it has nothing to do with the paid audience they're trying to attract.

Whatever you do, ensure you're relevant.

If you let me know more about your paid product I'd love to give you some suggestions here. Drop me a PM and I'd be glad to help.

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Concept Development

Idea Generation

Entrepreneur

Nitesh Sharoff - Growth Hacker, Digital Marketer, eCommerce Specialist & Conversion Rate Optimiser answered

We have created a 2-sided technology platform. Struggling to get either side to sign up, although getting visitors.

Where possible, I recommend getting it to work in a specific region. I.e. If this was Uber, I'd focus on London or a specific city to work on. If this was a cleaning service - I'd focus on a particular area where possible.

The stages of a successful business don't differ - your product market fit is the first most important piece of the puzzle. Together with that, if you can successfully get it to work in one place, you can then either VC fund it with real data or bootstrap it yourself and scale the operation quickly.

It would help if you gave me a bit more context on the idea, I'm sure I could get you a more detailed answer.

Landing pages are one piece only - you need to crack the other side. There is quite a bit of information online about Airbnb and how they got hosts on board with events and whatnot.

Hope that helps.

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Message Development

Reviews

Very pleasant, very professional and good insights provided.

Rapolas Gineitis Source: Clarity

Great call, helped us step back and see the broader picture. Thanks!

Joash Boyton Source: Clarity

Nitesh was extremely knowledgable, professional and a really nice guy. He is an authority on eCommerce growth and what I'm looking to being able to do was invaluable. Would highly recommend!

Mark Verkhovski Source: Clarity

Nitesh was really helpful and was so quick to point out the exact area I needed to focus on. Within 6 minutes he knew my exact painpoint and gave me 2 exercises to implement which make perfect sense!

Simran gill Source: Clarity

Nitesh was very helpful and more importantly flexible with his approach. Although his first idea was very good, it was not what I wanted to pursue straight away and he was great at offering alternatives and working with me as opposed to preaching what he thinks is best. I believe we reached a great way to start my business process. He was very generous with his time and sincerely worked hard to offer all he could in the time we had together.

Aleks Srbinoski Source: Clarity

Nitesh was a great listener, he really understood my situation before he offered his advice.

His advice was sound. He had a really clear approach to standing out from the competition and getting noticed by retailers - he shared his insights on how his company got featured and his exact steps.

Definitely will reach out to him again!

Vikash Gehlot Source: Clarity

Had a brilliant call with Nitesh today, it helped clarify a few question I had and really helped in getting started with growth hacking and got some really good tips about getting the word out about my product specifically. Would highly recommend!

Che Sampat Source: Clarity

We need to scale up, our business is on the right path thanks to Nitesh's honest insight and solutions based approach. While we wish to speed up on our business marathon the call with Nitesh has opened my eyes to the fact that one step back at this stage will move us many steps forward once our infrastructure is in place. Nitesh evaluated our business and has recommended key areas we have ignored that need to be addressed. His top down approach to viewing my business will no doubt bear fruit!

Bart Bednarz Source: Clarity

Really glad I had that call with Nitesh. He's great at helping me roadmap my next steps. I'm always so much clearer after I speak with him. We spoke about my current business challenge (traffic) and he mapped out how I can leverage more traffic for my website. Great chat and I look forward to the next one!

Natalie Prakash Source: Clarity

I had hit a dead end and didn’t know how to move forward. Nitesh has given me great ideas and insight. Feel more confident about my business plans. Better understanding of my sales funnel and areas which needs improvement. Thanks Nitesh! Very helpful.

Karishma Gill Source: Clarity

The call was right to the point, very great listener, framed the problem and at the end of the call had a solution. It was about my go to market strategy starting from the value proposition, the problem and solution in a call to action manner. We also discussed my sales funnel and how to optimise it. Very insightful with outcome at the end.

Stefanos Marcou Source: Clarity

Member since December 2017