Quota crusher, brand loyalty guru, and overall good guy. Lead generation and loyalty are my specialties. Former Voya, IHS Markit, and MasterCard
Like you, thousands of best-practice inside sales teams have added Business Development
(sometimes called BDR, SDR) to fill the top of their sales funnels.
But sales scripts let us down. Reps struggle with:
Finding new decision makers
Getting and keeping them on the phone
Don’t let great Reps burn out too fast. Equip them with the skills and coaching they need to:
Double talk time
Pass more leads
Score higher on lead quality
Improve appointment show rates
Increase conversion rates
Uncover "trigger events"
I help managers develop their outbound sales teams (prospecting strategies, softwares, cold calling, email/LinkedIn outreach, incentivizing BDRs/SDRs, and on and on).
Previously, I lead a business development team to consistently exceed quarterly quotas. Our small startup was ultimately acquired by a Fortune 100 company, plenty thanks to our business development team ;)
I currently work at the software startup (now acquired by MasterCard) powering the Starbucks Rewards program. We've scaled the same loyalty technology to companies across verticals such as retail, consumer goods, restaurants, airlines, and hospitality.
Is your company thinking about launching or enhancing a loyalty program? Are you thinking about boosting brand loyalty without a formal loyalty program? I can help!
I'd be happy to talk through with you some of the trends in the loyalty marketing space and discuss best practices. With my experience selling loyalty technology to companies with unique needs and motivations, I'm confident I can provide the guidance you're looking for!