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Expert
MenuAlex Rodriguez Consultant, Author, Expert (Hablo en español)
I help business leaders get discovered, generate more leads, close more sales, increase their revenue, and win their game. | Author | Speaker | Consultant (Hablo en español)
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Areas of Expertise
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AR$2.92/min per minuteNew ArrivalDigital Marketing & Lead GenerationAlex Rodriguez • Tampa Bay, FLCreated 7 years ago in Sales & Marketing / Sales & Lead GenerationLet's discuss your particular situation and I'll come up with a suggested strategy to meet your goals. We'll apply the 5-step formula in my best-selling book "Digital BACON" to your specific circumstance.Alex Rodriguez Tampa Bay, FLNew Arrival
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AR$2.92/min per minuteNew ArrivalPersonal Branding to Close More SalesAlex Rodriguez • Tampa Bay, FLCreated 7 years ago in Sales & Marketing / Branding"I need to sell more, but it's just so difficult." Let's discuss your specific situation (whether individual or related to your team) and then come up with a plan to raise your profile and close more sales. I will guide you through the four aspects of a successful personal brand, which I explain in my book "Sell You Before You Sell."Alex Rodriguez Tampa Bay, FLNew Arrival
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AR$2.92/min per minuteNew ArrivalDigital Advertising for ConversionsAlex Rodriguez • Tampa Bay, FLCreated 7 years ago in Sales & Marketing / Growth StrategyBook a call to discuss your particular challenges with Digital Ads (whether Google AdWords, YouTube, Facebook Ads, anything else), and how to obtain better results. It doesn't matter if you've already launched your campaign, or are still in the planning stages. I will share a few ideas and insights based on my book "Five Fresh Ideas To Dominate Digital Ads." These ideas will transform the way you approach your digital ads.Alex Rodriguez Tampa Bay, FLNew Arrival
- Answers 3


I wish you would have stated in your question what your monetization strategy is.
The answer will vary depending on whether you are selling to the talent, the hiring entity, or others (Maybe the talent schools? Casting agencies? Advertising agencies?).
The framework to answer each of these will be quite similar: Create a point of connection, outline the problem for that particular segment of the audience, present how your solution helps them, and then direct them toward the first Entry Point to your service.
In some instances, it will be advisable to include points to raise your credibility, such as testimonials, certifications, awards, etc.
More than glad to offer more specific help if you need it.


The ideal scenario is where you define the role and objective of each conversation.
For example, your PPC leads would lead into a conversation around a value proposition looking to solve one very real problem (need or interest) for a specific vertical among those options.
When that conversation occurs, and you come out having provided what they were looking for, then you can invite them into a deeper engagement, which may be to open a trial membership for a set period of time.
Once they do that, you can engage with them mid-way through their trial to get their impressions, and measure whether they are likely to become a full paid member.
After that, you engage through onboarding and making sure everything goes smoothly.
This is a stair-step model to take people from barely knowing about you, and ease them into becoming a paid client.


I have 24 years of experience in digital, and I own the premium digital firm in Downtown Tampa. I can tell you exactly what the problems with your site are and how to fix them. We can get online for an hour (which I'll be recording) and go through your whole website, while giving you real solutions on copywriting, layout, design, and user experience. Then I'll send you the recording, which you can then forward on to your web developer to get everything done.
(Warning: I will be brutally honest, I don't hold anything back.)
I purposefully have not shared any tips in this comment because I am absolutely certain that this won't help you. Ethically, the right thing to do is to offer only what you need.
If you want to solve all of the issues quickly, reach out.
All the best.
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