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Clarity

Alex Zagoumenov

Cochrane, Alberta, Canada

I provide high-level strategic advisory for CEOs and Marketing Directors who need more than just "SEO tips." I specialize in building Search Visibility Moats for established brands in the Luxury Alpine and AI Audio sectors. Learn more: https://searchfriendly.ca/.

Call me for:

+ Strategic Oversight: Bridging the gap between your C-Suite vision and technical execution.

+ Migration Insurance: Protecting your $1M+ organic revenue during site moves or rebrands.

+ Moat Architecture: Moving your brand from "renting" traffic to "owning" a compounding search asset.

Note: I focus on strategic advisory for established businesses.

$4.17/min

19 Calls

13 Reviews

41 minutes
Avg. call

User Research Hospitality Industry SEO Digital Marketing Strategy Search Engine Optimization (SEO) Music Production SEO Strategy Search Engine Marketing (SEM) SEO Audits

Call me to talk about

SEO Audits

For over 10 years I've enjoyed finding ways to improve websites. I audited over 100 websites and coached more than 50 clients. Each SEO audit I do is based on a client's particular business situation. You will learn my SEO audit and technical SEO audit methodology and tools.

SEO Migrations

Over the last 10 years I've successfully SEO migrated over 30 websites with the goal of retaining and improving rankings past a migration or website redesign. You will learn how I approach website SEO migrations.

Answers 3
Reviews 13

Answers

Alex Zagoumenov answered

What is the SEO impact when moving content from one domain to another?

Hey! I help companies through SEO migrations like rebranding (moving to a new domain) and changing content location within an existing domain or sub-domain. The short answer is: yes, there will be a drop in rankings at the point of migration, but if everything is done properly, the ranking for pages on the new domain go back to where they were on the old one. The longer answer (with details and estimates) depends on a few things: 1) are you moving the entire domain or just a few pages? 2) how large is the site? 3) how authoritative is your old domain / new domain (age, existing external links)? 4) what's the niche of your site? Etc. Feel free to book a call if you'd like to discuss the details.

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SEO

Domain Names

Alex Zagoumenov answered

I built two websites on the same domain in three months time, one replaincing the other. Is that bad for SEO?

Hey,

I do quite a bit of site migrations (rebranding, domain changes, redesigns). Usually the goal is to preserve (and improve) organic traffic as well as preserve page authority of old pages (and transfer it to new pages).

I see that your case is different because your two sites are not related. And your first site hasn't had a chance to aggregate links (authority) yet.

The short answer is that your current situation should not affect SEO of the new site. "404 or 410 Status Codes Will Not Impact a Website’s Rankings: If Google identifies 404 or 410 pages on a site, it will continue to crawl these pages in case anything changes, but will begin to phase out the crawling frequency to concentrate more on the pages which return 200 status codes." Source: https://www.deepcrawl.com/knowledge/hangout-library/4xx-errors/

However, here's few things you can try to simplify Google's life in understanding your site:
1. Verify your domain with Google Search Console (GSC)
2. Create and XML sitemap and submit in GSC

Although "site:" is a good quick lookup option, Google suggests to use Coverage report in GSC to get more precise and reliable information on the state of your page indexing. Keep an eye on that report and don't stress too much about 404s in SERPs. They'll get removed eventually. It might take up to 12 months for Google to remove those completely but in most cases it happens much faster.

I hope it helps. Feel free to book a call if you have more questions.

Thanks!
Alex.

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Search Engine Optimization (SEO)

SEO Strategy

Alex Zagoumenov answered

SEO: Good ranked Website - Subdomain with city name in it better for SEO or extra site? Example: newyork.domainname.com

Hey,

I've been working with web designers and developers to help with SEO for over decade now. Your question is common.

The short answer is... Google treats sub-domains as separate sites. So, if you go with a sub-domain for each trainer it will be like a fresh new site with no authority, which is not very good for the trainers. Nor will it bring authority to the root domain because these are fresh sites. Having trainers as sub-domains will be the same as having them on a separate domain.

My recommendation is to keep your trainer profiles as sub-directories if it's at all possible.

I hope this is still relevant and the above input helps a little. Feel free to book a call if you need to discuss more this or other cases.

Thanks!
Alex.

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SEO

Search Engine Optimization (SEO)

SEO Strategy

Reviews

I was skeptical about trying a pay by minute service, but Alex was incredibly knowledgable and direct with his problem solving. We we're able to troubleshoot an issue together in 30 minutes that I've been chasing on my own for over a month. 100% would recommend!

Benjamin Roth Source: Clarity

very helpful

Thuy Dinh Source: Clarity

Alex was really helpful and knowledgable.

Will Slator Source: Clarity

Helpful call with Alex about SEO -- covered technical, content positioning, promotion etc. -- both large and small scope. Thanks!

Michael Alexis Source: Clarity

Very helpful insights from the call. Alex's inputs were spot-on, and are going to be of immense help.

Debajyoti Sharma Source: Clarity

Great call. Very helpful! Thanks, Alex.

Gerrid Smith Source: Clarity

Alex knows his stuff when it comes to SEO. Very helpful call!

James Mal Source: Clarity

Alex is a super professional. I got a very helpful consultation. If you are looking for a person who can help you to grow up your business he is the right person. Highly recommended!

Lana Graph Source: Clarity

Alex is very knowledgeable at what he does. He has a great ability to identify the strengths and find where there is room to improve. More to this, he is very good at explaining difficult things in an easy to understand way. I would highly recommend Alex.

Alex Gorelik Source: Clarity

Alex is an expert SEO Consultant who knows Digital Marketing. He provided me with an honest and straight forward advice. If you are looking for a SEO professional who is technically knowledgeable, has excellent customer service skills and great digital marketing savviness, than contact Alex Zagoumenov.

Miroslav Reljic Source: Clarity

For the short period of time I had the pretty good analysis of my company web presence with indication of potential areas for improvement. Let's keep it going!

Sergey Abramov Source: Clarity

Member since August 2014