I'm a Webdesigner.
This is my first time I have to deal with advanced SEO.
My client trains people in Tai Chi and Qi Gong and sells licenses to trainers she trained.
Included in the license is a website (good for me - I'm selling them).
Her pagerank is pretty good.
So my idea was to use a subdomain for every trainer with an own webpage so the good ranking from the main domain will apply to the subdomain.
Will this work or is it better to get a new domain for every trainer?
The domain ranking will not pass to the subdomain. The subdomain is treated like a separate website. This means that if you get ten backlinks to your main site. The subdomain will still have zero backlinks. I would not create a different website either for your trainers. Your new trainers would start with a domain and page rank of zero. I suggest that you add your trainers to the following:
This way, the trainers will be able to get the domain rank of the main website since it is a subfolder.
Domain advantage will not be passed on to the subdomain. Google will treat the subdomain as a different website.
If you want to pass site juice to the trainer pages, then set it up as normal pages, like:
Buying new sites for all trainers will not pass domain juice. I hope this helps. In case of further help with SEO, email me at email@example.com
I recommend to use sub directory if you want to take the SEO advantage.
In sub domain, authority & link juice will not pass and Google treat every sub domain as a separate entity.
I hope this helps.
A subdomain will be seen as a separate website by Google, so you might as well create a different website for every trainer and link to it from the main website to give them a DA boost.