Europe
$100.0/min
N/A
0
$1.67/min
Verdi
Challenge: To help micro-SMBs from Eastern Europe become more sustainable and save money.
Concomitantly, build a Verdi community that will provide them with green business opportunities
Action: An ongoing process at the moment (I’m building a prototype using v0.app after I build the wireframes in Figma; involved in the process of increasing the accuracy of OCR and NLP algorithms). Concomitantly, we are looking for the best positioning, product strategy, and the best
way to monetize while providing true value within our web platform
Result: Coming soon...
UnitedNGO
Challenge: To build a business that bridges the gap between innovative blockchain technology and
humanitarian causes to create more transparent, efficient, and impactful solutions.
Action: Crafting a compelling business case and articulating a precise product vision and market positioning. I ensure the product strategy is seamlessly integrated with the company's vision, resonating deeply with our target user segments. This involves defining a comprehensive plan, outlining essential features, designing intuitive user flows, and optimizing the (MVP) experience to maximize customer satisfaction. Establish a robust first-year roadmap, complete with clear goals and measurable KPIs. Refine our smart contracts and Layer 2 infrastructure to support our tokenomics strategy, and pitch our innovative philosophy to conferences and angel investors.
Result: Work in progress...
Human Protocol
Challenge: Low retention and various bottlenecks in their user journey.
Action: Improved UX heuristics and user flow for their blockchain apps. Build the wireframe for a new feature: a dashboard for users to track their progress and manage their accounts in a clean and easy way. Defined the roadmap that aligned the devs, design, and marketing with the KPIs and
OKRs
Result: Improved user engagement by 20% and the churn was reduced as a result. Praised by their
blockchain community for "finally understanding the protocol."
Logicode
Challenge: The product-market fit of their ExtendPro app became weak over time
Action: Analyzed the performance metrics to have a better understanding of the context. Reached out to their existing customers and pitched to potential future ones as well to understand their real problems and their insights. Brainstorming on how to find a business-wise fit solution.
Result: We enhanced the onboarding experience and data analytics. As a result, user engagement increased by 15% and customer support queries were reduced. Business model and pricing were scrutinized and updated. Adopted a new ERP (Soft 1) market to support their product.
Windy City Limousine
Challenge: Their app proved to be outdated, and frequent loss of customers occurred as a result
Action: Shifted the approach and developed n8n automation for those low-volatility and repetitive processes, concomitantly used an AI chatbot to take the orders 24/7, and used various APIs for this
Result: Saved money, outsmarted their competition and improved customer retention by 30%
Romanian United Fund
Challenge: Low progress in reaching the Romanian diaspora all over the world with their project of promoting Via Transilvanica
Action: I applied exploratory data analysis (EDA) techniques in Python to clean, analyze, and derive insights from the dataset and used a clustering ML model to discover hidden user groups. This played a key role in optimizing the go-to-market (GTM) strategy by refining our positioning
and enhancing our approach to the target audience.
Result: Led the sales, marketing, and design teams involved in this project and revamped the outreach strategy
Volts Hybrid Batteries
Challenge: Inefficient in their approach to increasing their market share in Chicago
Action: Concomitantly with improving the UX heuristics and the architecture of their website, an app to manage customer interactions before and after purchase. was built. All this was the result of better identifying the user segment that they want to reach and positioning accordingly.
Result: The call support time declined by 20% while their market share increased
