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Customer Acquisition: Customer Acquisition strategy to attract businesses to your site?
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Viktor Nagornyy, Inbound Marketing Strategist & Consultant answered:

What you need is a clear inbound marketing strategy, which includes content marketing (blogging, ebooks, infographics, videos, images, audio, etc.), social media marketing, email marketing and PPC. Heavy emphasis on content marketing.

FYI, you should look into this:
https://sponsorist.com/
http://www.sponsorhub.com/

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