the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
Lead Generation: What are some growth hacks a startup needs to approach to hit the sales target?
TG
TG
Tyler Gillespie, I help Productize service businesses answered:

This is a great question. I would first determine and clarify what your sales target is. Once that is defined I would then reverse engineer backward's to arrive at some numbers that can then fuel your daily sales "process" driven goals.

You will have "outcome" sales goals which are where you would like to go.

Then you will have "process" driven sales goals which are what you will need to do consistently each day to ensure you get there.

A simple sample would look like this:
Sales Goal is 10 new customers per month
You know if you talk to 10 leads you can close 3 of them (30%) which means you need to talk to at a min of 34 leads per month to hit your goals.

Next, you will want to determine what you need to do to actually get 34 leads to the "decision" stage of your funnel.

Look at your funnel from top to bottom (this will be different for everyone) but everyone can determine to some extent for example how many people you need to reach, visitors to your website, optins, etc.

You may determine that your process-driven goal each day is to cold email 10 new people per day which result in getting you your 34 sales conversations per month.

Or you will see that if you can drive 1,000 visits to your website per day that will result based on how your website and funnel converts in 10 new customers per month.

This will require you to sit down and outline your funnel and conversions. Once you have that number then you can have a clear focus on your process-driven goals from a sales perspective.

But once you know that you can arrange your "Growth hacks" to match that process-driven goal that will get you to where you want to go.

Regarding your "growth hacks" I would consider the following techniques as well that are really effective:

* Very niche specific and personalized cold email campaign with retargeting campaign
*Leverage the "Digital Dream 100" technique and have a dedicated sales person reach out personally one by one.
*Create in-depth case studies and leverage them with paid ads
*Create "Skyscraper" blog posts and leverage them with paid ads and retargeting
*Do some partnerships with some of your customers with fairly large audiences to offer your software for free to them in exchange for them promoting you on their blog, social media, etc.

I would be more than happy to go over any of these with you as I have done all of them very successfully and could break them down for you in more detail.

Tyler

Talk to Tyler Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email
About
  • How it Works
  • Success Stories
Experts
  • Become an Expert
  • Find an Expert
Answers
  • Ask a Question
  • Recent Answers
Support
  • Help
  • Terms of Service
Follow

the startups.com platform

Startups Education
Startup Planning
Access Mentors
Secure Funding
Reach Customers
Virtual Assistants

Copyright © 2025 Startups.com. All rights reserved.