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Speak at Co-Work offices + Tech Meetups + Tech Conferences.
Give 100 talks (easier than you think) + monitor your App usages every 10 talks.
If people flock to your App, then just keep giving talks.
If they don't, then either your App requires retooling or your messaging/explanation requires retooling.
Be sure that you (or person speaking) has the ability to speak about tech topics in understandable terms.
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