Remember newspapers?

There were lots of them, weeklies, dailies, community, local shoppers, etc. Some are still around.

Do you think these little individual media outlets had a strategy or sales force going after large Fortune 500 advertisers?

Nope. They used a system of brokers and representatives.

This is who you are. A media outlet. You need to make your 'ad space' available to people who spend all their day trying to sell space and earn commissions.

Start looking for a 'rep house' (terminologies may vary) with whom you can 'list' your available ad space.

Cheers and let me know if you'd ever like to arrange a call.

David Barnett