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MenuWhat are the best practices in finding a mentor to edit and critique a pitch deck?
Got a pitch deck submitting for placement at a big event in Europe. Need someone to critique and offer advice urgently.
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I'd be happy to help, I've advised many early stage startups on their pitch decks. Feel free to send a Dropbox link to your pitch deck so that I can go through it beforehand,
best,
Lee
The best site for getting feedback on a pitch deck is Crowdsourcia.com. You can upload your draft (or polished version), then select from their pre-vetted experts and they will all collaborate on your pitch deck in real time. Check it out, first 10 comments are free too.
Hello, my name is Humberto Valle, I'm a strategic marketer with just about 10 years of service and partnerships with large global agencies.
I have pitched in the past and secured several rounds for a couple of our startups as well as helped others with feedback and training on pitches. feel free to send me your deck to humberto@unthink.me.
I too can review the deck briefly for you if you send it to me.
The pitch deck is really inconsequential though. It is the pitch (deck, appearance, personality, etc.) that matters.
So, please send me the deck, the intended tone/style of the pitch, and a list of who will attend (from your side), their roles in the company and their roles in the pitch.
Finding a mentor is long and complex process. What do you offer in return to a mentor spending time to review your pitch? Because there is no such thing as a FREE lunch, several years ago I have developed an entry level consulting service for my clients: pitchdeck review. http://www.anagard.com/services/InvestorPitchImprovement.html
Please check out my investor pitch review packages, chose that one that is the most appropriate for you and give me a call.
I have been working exclusively with startups and new businesses for over 5 years. This is my full time job (not a side gig) helping entrepreneurs get their business of the ground and get money from investors, so I have seen numerous pitchdecks and business models over the years. Because of that, I am not biased, I can give you probability of raising money with the current deck and work with you to fix the weak spots that everyone has. I look forward working with you.
Hire a specialist from one of the freelance marketplaces out there (Upwork is a good choice). I've been assisting clients with their pitch decks since 2005 and am an angel investor as well. I can take a look at your deck and offer suggestions for improvement. You can also check out some of our work with other startups at www.apitchdeck.com
Pitch Deck Building Blocks
What does the deck need to have in it? Your checklist should include the following topics:
1. Customer Problem: description of customer pain and how the company solves it - concept & key elements
2. Product Overview: what the company does, for whom and why it’s compelling
3. Key Players: founders, key team members, and key advisors, with industry backgrounds and expertise
4. Market Opportunity: market size, growth characteristics, segmentation
5. Competitive Landscape: competitors and competitive feature sets, plus your sustainable competitive advantages
6. Go-To-Market Strategy: how the company will sell its product, in detail, including roughly how much it will cost to build that sales engine
7. Stage of Development: product development, customer acquisition, partner relationships
8. Critical Risks & Challenges: what can go wrong and how the company plans to manage it
9. Financial Projections: how much time and money it will take to get to cash flow break-even and five year projections (it is really helpful if entrepreneurs show Yr5 mid-case, worst case and best case with key assumptions)
10. Exit Options: categories of likely buyers, rationales, list of specific likely buyers and comparables with valuation multiples
11. Funding Requirements: how much, what the company will use it for, what milestones it expects to hit
I am an expert in advising on pitch decks. Feel free to setup a call.
Related Questions
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When raising money how much of equity do you give up to keep control? Is it more important to control the board or majority of shares?
It entirely depends on the kind of business you have. If you have a tech startup for example, there are pretty reliable assumptions about each round of funding. And a business plan and financial forecasts are almost totally irrelevant to sophisticated tech investors in the early stages of a company's life. Recent financial history is important if the company is already generating revenue and in that case, a twelve-month projection is also meaningful, but pre-revenue, financial forecasts in tech startups mean nothing. You shouldn't give up more than 10-15% for your first $100,000 and from that point forward, you should budget between 10-20% dilution per each round of subsequent dilution. In a tech startup, you should be more nervous about dilution than control. The reality of it is that until at least a meaningful amount of traction is reached, no one is likely to care about taking control of the venture. If the founding team screws-up, it's likely that there will be very little energy from anyone else in trying to take-over and fix those problems. Kevin is correct in that the board is elected by shareholders but, a board exerts a lot of influence on a company as time goes-on. So board seats shouldn't be given lightly. A single bad or ineffective board member can wreak havoc on a company, especially in the early stages of a company's life. In companies outside of tech, you're likely going to be dealing with valuations that are far lower, thus likely to be impacted with greater dilution and also potentially far more restrictive and onerous investment terms. If your company is a tech company, I'm happy to talk to you about the financing process. I am a startup entrepreneur who has recently raised angel and VC capital and was also formerly a VC as part of a $500,000,000 investment fund investing in every stage of tech and education companies.TW
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How do startups figure out their pre-money valuation when when talking to investors before their company is making any money?
I'm both an active angel investor and entrepreneur who has recently raised capital. I'll start with what is standard in Silicon Valley and then apply various multiples and discounts where relevant. For an angel or early seed round, the current going rate is $3m-$5m pre-money via a capped note or priced round. Priced Rounds typically most often use the "Series Seed" docs and Convertible Notes typically are 18-24 month terms with a 15% discount. I don't mean to be argumentative but Marco is incorrect that valuation can be avoided by a capped note. And in general, there is no way to avoid setting a valuation except via an uncapped note, which is almost unheard of. Setting your cap and discount will have a significant impact on your cap structure, the same (and in some cases) worse than a priced round. This $3m - $5m range is what I'd call current market value in the valley for "ideation-stage" capital. This is that there is a team in place, typically some form of MVP and in some cases some very basic market data supporting the general thesis of the raise. In the other market I'm familiar with (Canada), the range for the same stage of capital is $1m - $3 with most being in between $1m and $2m and most preferring priced rounds over notes. These rounds rarely have a real lead since the raise is typically $500k or less, so if you price it reasonably, most (good) angels will accept the terms as is. The low and high end of the ranges are discounted and pushed by the credibility presented most often by the team (done it before, worked for a notable company, had some relevant success) or strong evidence of the thesis being correct. It's also the Founder's option to price the round at the top end of reasonable or provide what you might consider a discount, depending on the kind of investors you are courting. So while this is what I'm seeing as "current market conditions" there is price elasticity in any market. The best way you know if you've priced it right, is if people are buying. Any angel investor should be able to give you a conditional answer after the first meeting (subject to playing with the product, reading terms, meeting the rest of the team). Any angel investor in ideation stage capital who can't give you a yes, no or subject-to yes in the first meeting is not worth pursuing IMO. Any investor who can't close within 3 meetings or conversations won't close (9 times out of 10). Happy to talk to you about the specifics of where you're at, what might help you improve your odds and generally get you closer to the point where you're ready to raise.TW
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What's the best visual format to display the size of the market when doing a pitch deck.
I like to take a rule from the Steve jobs playbook and use simple circles... one larger than the other but no more than 2. your most immediate target (realistic reachable) and one of the "enemy" competitor company. or overall untapped market cap. **for this to be effective you must provide as accurate projections as possible** no bar graphs and as little or no text as possible... remember that a deck is a companion to the speaker... avoid bullet points and use the deck to entertain rather than educate... is not a class is a pitch. :)HV
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Pitch Decks: What do investors think of comedy in pitch decks?
Instead of calling it "comedy", aim for humor. Humor that supports a key discovery helps to anchor that insight in the investor's mind. I've coached many pitches, and find that when presenters are nervous they try to go for an improvised laugh, thinking it will cut the tension. However, in most situations, it comes off as just that: improvised and cheesy. Which confims to the audience that the presenter is nervous and unsure. Humor an advanced communication skill which requires strategy, planning and practice. The best humor is subtle and smart. The goal is not to get a laugh, but to get a knowing smile.DG
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Where could I find a list of the top 100 VC firms in Silicon Valley?
I actually created a list when I was raising capital for my startup. Hope it is of use, I visited at least 1/2 of them so happy to give any directions on how to approach them. http://blog.tareasplus.com/100-fondos-de-capital-de-riesgo-en-silicon-valley/ Happy to jump on a call :)HJ
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