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You mention, that you can code and maintain yourself, and at the same time it sounds like your data can be dispersed across multiple sources. And you want to minimise license cost.
In my business we use R a lot for both analysis and reporting. It is free (open source), but you will have to build programs. But it will read any format, and also create output to any destination you want. So you could start off with a mix of R, Excel and pdf, just to get things going.
However, it could make sense for you to build a database already so you familiarise yourself with data warehouse thinking, since you want to expand with marketing automation. At that point you will need a database for monitoring response, sales etc. So it is important to build the right foundation as ealy as possible.
If you don't want to code, but want point-and-click, there is boatloads of software for that, but probably more license cost (unless you can find open source for that). So If I were you, I would start off with something smaller. After all, you want to focus on the value you create for the business and your colleagues, and the time you save, rather than a smooth IT-infrastructure for this.
I have lots of experience building reporting and analysis in the areas you mention, so if you want to discuss further, feel free to set up a call.
Good look with your development.
Best regards
Kenneth Wolstrup
Couple things.before we get into details.
1) I am not sure what you meant by A.I and G.A
2) The retention issue with your friend's company is not a TinyPulse issue. The questionnaire and derived KPI were not designed or derived .
I must put my Business Intelligence and Data Integration hat on !!
HR, Marketing and Sales - We are discussing the analytics for 3 distinct coporate function here using TinyPulse , G.A for marketing and HotJar.
It makes sense that the CEO (or CXO) should have a single view dashboard
For integration , all we need to access to data. HOTJAR Roadmap (http://docs.hotjar.com/v1.0/page/roadmap) show that they will have API access in future phases.
TinyPulse do not have API access but if there is a way to get the data (as export) this could work,
HOW TO INTEGRATE
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Use a cloud based Microsoft Power BI or Qlik (Cheap or almost free) and you can build pretty powerful online dasboards joining different data sources.
The 3 sources that you have mentions - Marketing (website UX and usage), HR and Sales are so independent to each other that I do not see any possibilities to mix and match data for information discovery. But yes, you can get a single view .
Just a tip - Next time when you choose a platform or product for your company, see how mature their API and integration is .
"SaaS without API endpoints is Car without a dashboard "
Feel free to call me if you need help building something. I believe you already have an awesome team.. Kudos !!!
Thanks
Nefin
I've been creating systems like this for 15 years now for a variety of clients.
I recommend Crystal Reports and a scheduling solution called Visual Cut by Millet Software.
With that combination you have the power to schedule reporting from any structured data source and create spreadsheets, auto-refreshing dashboards, alerts, etc. You can also apply it to your CRM to use for marketing via email, tweets or SMS.
Check them both out, the cost is very low and you then have a powerful tool set that is completely in your control. IF you'd like any help or detailed advice on this I'd be happy to schedule a call.
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Is GPA reflective of the success of an entrepreneur?
No. GPA is a performance measure for academic pursuits. Memorization, rote, and perhaps a little critical thinking. It's the real world out here, unsafe and prone to sudden breakdown. Your ability to interact with people, deal positively with the unexpected, and handle ongoing stress are far more important than regurgitation of some process upon command. In the real world, you can always pay someone to learn the thing. Or take the time to look the thing up yourself. Memorization is not important. Problem-solving is. Frankly if you were too methodical a person, I'd be more concerned about your entrepreneurial future than if you're spinny and prone to getting struck by new ideas. But any type of person can be an entrepreneur. The key issue is whether you can handle the stress. And no school can prepare you for that--even the one I went to, that made us wade through 10 and 11 courses a term, resulting in a 40% student failure rate. Entrepreneurship is more than just hard work. Hard work is easy. If that's all it took, many more people would be rich. But the universe doesn't care how hard you work...nor how hard your competitors are working, either. Remember that on your journey.JK
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How much time do you spend on google (or other search engine) when you are searching informations on a specific topic ?
As a tech marketer - I am always looking for the fastest, cheapest yet reliable research in order to create competitive intelligence internal documents, stats for blog posts, etc. Some people live by the "if it isn't on the first page, it doesn't matter" when it comes to leveraging search engines as a research tool. However, often when we are looking for value, we have to realize that anything REALLY worthwhile these days from a content perspective is typically gated behind a web form, or nestled inside a blog post. So, expect to spend a few hours in order to get through all the form gates, and also make sure you're using as specific and direct search terms as possible - then getting more generic if results are not ideal. Some other tips: -Have a few "burner" email addresses setup with gmail or hotmail, etc. - these allow you to get content when filling out forms to get White Papers, Reports, Case Studies, etc. without your primary inbox getting stuffed with marketing emails. -In the form fill process, if available put "student" or "researcher" as typically sales reps pass by these "leads" when the form gets dumped into the CRM queue. -Don't forget specialty search sites and tools like Wolfram Alpha for more "numbers" derived searches. -Also, like your question here - always seek the wisdom of crowds in addition to machine learning algorithms! Hope this is helpful! Search on!MS
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