Congrats on your fitness program! We could all use a little more motivation to stay active and healthy.

I'd say that building the right customer experience is also about building an awesome experience for you as the business owner. Your customers will feel your happiness or frustrations so happy you = happy clients.

You mentioned CRMs so I'll address that here. There are options all over the board and I often find business owners purchasing programs and tools they just don't need. There are even CRM solutions you can choose that are free or integrate with your inbox for even easier functionality. I'm all about simplicity and choosing free and easy over expensive and complicated.

After spending over a decade working on customer experience in everything from opera to weddings to digital businesses, I've developed a method I call The Humanpreneur Experience. For as awesome as the digital world is, it's important to consider the human element when we deal with our customers. After all, these are people, not just PayPal accounts.

If you want to work through The Humanpreneur Experience with me, I'd be happy to hop on a call with you.