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Sales: How do we improve the credibility of our company?
RC
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Ryan Chaffin, Let's jump start your idea! answered:

Two of my favorite Mark Cuban lines:

"You have to crawl before you ball" and "Sales cure all."

Go after smaller clients that are easier wins. Deliver an excellent product and service, and collect testimonials. When you approach the bigger clients, your real target, you'll have the proof larger clients want to see (a long and growing client list and other people's words). Put in a little extra work and show some patience and you'll get there.

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