start by identifying who feels the pain most acutely and has the budget & authority to adopt new solutions.

Segment by Industry & Role: Not all enterprise teams are equally affected. Are strategy teams, sales teams, or executive assistants the most impacted? Focus on industries where high-stakes presentations are frequent (consulting, finance, tech).

Look for High Urgency Use Cases: Who loses the most productivity due to inefficient meetings and deck-building? Teams under pressure to deliver rapid insights—like investor relations, sales, or C-suite reporting—are ideal early adopters.

Leverage Warm Intros & Existing Frustrations: Re-engage those managers you've spoken to and probe deeper: Who in their org struggles the most? Would they pay for a solution today?