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Facebook Advertising: My sales funnel is only performing well on ads from Facebook's similar lookalike custom audience. However, the reach is below 200k. How do I scale it?
VG
VG
Victoria Gibson, Facebook Advertising Specialist answered:

When you created the Lookalike, did you slide the scale to maximum for reach instead of similarity to increase the numbers?
Who is your ideal customer and can you give me the landing page URL? I could potentially offer a couple of suggestions...

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