What's a great way to get a "foot in the door" with major companies with consulting?

Hello, I've been working in one of the biggest agencies in the world before and now I own a small digital agency. I've found a way to close big clients really easily by doing the following: Connecting with them directly and identifying their biggest pain points. Then you need to showcase that you understand them (mainly with content marketing and talking with them) and you know how to deal with that and making an offer. The first thing I do is I find my niche, the people I want to work with. I connect with them and I ask them for an interview. During that interview I don't sell them anything, I just want to learn more about their business, what are their current issues, challanges, etc. I'm looking for the biggest pain that I know how to solve. If I identify one, I ask them if they want to receive free content on that topic. When they say yes, I put it in my database. Then I start releasing some great content for them on the topic. Then at some point a make a sale by telling them we're growing and we have a few spots open for new clients. I make them fight to become one. I used this system to talk to and close Fortune 500 and Inc 5000 companies so if you're interested to learn more, feel free to schedule a call. I'd love to share my ideals & methodology with you.

Seems to me that versatility is actually your greater selling point. Yes, you could concentrate on 1 niche problem that you solve over and over again for various clients. Advantage: That streamlined approach would be efficient in terms of presentation and actual work load. Disadvantage: By promoting a very specific offering, you may be introducing yourself as the wrong tool for the job ... for most potential clients. If I stumble across you and find a landing page that stresses your ability to solve Problem X while I am dealing with Problem Y, then I assume you're less relevant than you might be. That does a disservice to your diverse skill set. You can marry the best of both worlds. Here's what I'd suggest. Clients will discover you both passively and as a result of active outreach. So 1. For your active marketing efforts, identify prospects where the client really needs you for Problem X, in which you're specializing. Introduce yourself as a specialist in Problem X (which is true). 2. For your more passive, less keyword-targeted online footprint, showcase your versatility rather than your specialization. That's also true. This way, you'll seem like a better fit for a wider group of potential clients. Instead of writing you off as a specialist, they'll consider engaging you as an IT "renaissance man". Narrow the focus of your presentation when you have narrowed your demographic. Widen that focus when the demographic is wider.

Hi there, I've built and scaled 3 management consulting businesses to $1M+ in the past 5 years. I'm a little unsure as to what your problem is. Are you wanting to help designers with their business or are you trying to hire talented designers to complete some work? For really good designers, their desire is to do quality work, with clients they like and be compensated well for it. If you have a proven methodology or process that helps them get those types of clients you'll be off the races. But, you have to communicate clearly the specific problem you address for them. So if they are a landscape designers you can say "With my program and coaching we will get you in front of architects and seen as the go-to expert who does awesome work." Does that make sense?

It sounds like you have plenty of skills to get started now. There's no need to keep re-training in different areas when you have experience to get started today. My suggestion would be to pick a niche and try and become the go-to guy in that particular niche. Let's say, for example, you are interested in men's fashion. You have experience in creating Wordpress ecommerce sites. You could call up maybe 10-15 of the local businesses in that niche in your local city/state and offer to make their website and get them in on a set-up fee and then a monthly maintenance retainer. This approach would be lower stress (because it's something you're interested in) and also because you could create a methodical framework that you could apply to other businesses in that niche. That's just one idea. Second idea - create a course on WooCommerce development and put it on Udemy (or Coursera etc). Note down 10 of the biggest obstacles you've had to overcome when building sites for friends and family and then note down 10 of the most important considerations people should consider before people get started. Now you've got 20 video lessons for your course. Charge for the course on Udemy or use it as a marketing tool to get more b2b development work. Idea 3: Go make money on freelancer.com, peopleperhour etc. Perhaps you've tried this already? Skills like yours are in demand on those platforms. Idea 4: Take the things I noted in the second idea above, and turn it into a handbook. Sell that book via Amazon. Idea 5: Go on Tweetdeck. Create a column that searches for people who are using keywords like "Wordpress woocommerce issue" "Wordpress woocommerce help" "WordPress woocommerce problem". Give them your clairty.fm link and tell them you'd be happy to have 5 minute discussion to see if you could help them resolve their problem. Idea 6: Find 10 major theme development companies. Sign up to their help or support forums. Do a similar thing to what's noted above on Twitter and offer to have a quick call via clarity.fm to see if you could help. Idea 7: Go down the route of finding existing Wordpress/Woocommerce blogs. Write posts for them about specific WooCommerce issues, problem solving or project management tips. Do this with the aim of improving your inbound consulting gigs. Idea 8: Do the exact opposite of whatever those friends are telling you. Idea 9: With your skills you could easily start a dropshipping company. I won't go into all the details here but just start looking at sites like Clickbank or Product Hunt to get a feel for something you're interested in. Build your site and start dropshipping products. https://www.woothemes.com/2015/06/dropshipping-beginners-guide/ Wordpress consulting alone, yeah it's probably quite competitive, but that doesn't mean there aren't plenty of opportunities for revenue. I think you will be even more motivated, successful and less stressed if you pick a niche industry, product or service to focus on. Enjoy it!

Because of the nature of your consulting business (web development) you have the advantage of being able to effectively offer your services remotely. I think more important than deciding between a large or small city, is finding a city where you would enjoy living and building a network. Is there a city where you have a critical mass of friends, family, potential business partners? Is there a city you'd simply be happier in because it fits your lifestyle, whether it's access to outdoors or city living? Do you have a more specific market segment you'd like as your clients? Do you want to service just tech startups? Health tech startups? Larger companies? Unless you plan to really narrow down into a specific niche, like consulting just for the aerospace industry where the companies are usually found in a specific city or region, web development offers you a lot of geographic flexibility. More and more companies like Automatic or Zapier have completely remote teams and the trend towards that is only accelerating. Choose a city where you'll be happiest and most likely to be able to participate in the lifestyle the city provides. Not only will you be more productive if you're happy, you'll have more opportunities to grow your network organically by meeting friends through your hobbies or social activities that then turn into clients. I'd caution against being overly analytical or coldly rational when making this decision. Follow your gut. Choose a city you'd love to live in and grow a business in. I know wildly wealthy and successful entrepreneurs in cities both small and large.