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Clarity

Ozan Dagdeviren

Author of Startups Grow With People | Mentor for Startups with focus on People & Culture | Gamer & Pipe Smoker | Co-Founded 4 companies, 2 of which are startups

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Startup Consulting Executive Coaching Hiring pitching Company Culture Founder Recruitment/Retention Partnership Development People Skills People Development

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How to Write a Non-Fiction Book

Having written 7 books in the last 4 years, some of which have gone on to become bestsellers, I love the process of writing.

I have coached and worked with individuals who wanted write a book, but didn't know how to structure their work, time and mind.

Also, because of my visibility as an author, I do get questions on a regular basis about how to go about writing a book.

Well, here is where I answer them!
Let's give this a try.

Ozzie.

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References
Amazon Author Page: https://www.amazon.com/-/e/B014QVYMQG
LinkedIn: https://www.linkedin.com/in/ozandagdeviren

Short Bio
What makes me highly qualified?
• Completed Harvard Business School - Entrepreneurship Essentials
• Expert with a double-major in Psychology and Sociology as well as a Masters Degree on
Consumer Behavior from top international universities
• Author who creates unique and bestselling content, including the latest: Startups Grow With
People (See Amazon Author Profile)
• Founded four companies (two of them are startups) to date in the areas of Content Creation, HR Tech&Recruitment and Online Education that are still actively generating revenue. Learned from my successes as well as my mistakes.
• Udemy Instructor with more than 9500+ registered students in his courses (See Udemy Profile)
• Collaborated with or provided services for more than 30 Fortune 500 level companies in the last
3 years as a keynote speaker, corporate trainer or facilitator.
• Most importantly I study and read like crazy to understand what makes startups successful and how organizations innovate, here is a list of my top 20.
Originals, Adam Grant
Start With Why, Simon Sinek
Zero to One, Peter Thiel
7 Dysfunctions of a Team, Patrick Lencioni
Life 3.0, Max Tegmark
Superintelligence, Nick Bostrom
The Sharing Economy, Arun Sundarajan
Mastery, Robert Greene
Sapiens & Homo Deus, Yuval Noah Harari
Predictably Irrational, Dan Ariely
Cruical Conversations, Kerry Patterson
The Effective Manager, Mark Horstman
Influence, Robert B. Cialdini
The New One Minute Manager, Ken Blanchard
To Sell is Human, Daniel H. Pink
Platform Revolution, Sangeet Paul Choudary
The Future of the Professions, Richard&Daniel Suskind
The Inevitable, Kevin Kelly
Angel, How to Invest in Tech Startups, Jason Calacanis
The Start-Up J Curve, Howard Love

Building a Startup From Scratch & Rules of Entrepreneurship

Startup success is fundamentally about "the quality of decisions". I can help you make better decisions and teach how to systematically make higher quality decisions on your own (or with your co-founder).

I am happy to share what I have learned building 4 companies and 2 startups. There are a lot if insights that can make your life as an entrepreneur easier.

Here are some key ideas I suggest you to research (and if you feel like it, ask directly to me!)

*It's now about Founder - Product - Market Fit.
*The older the problem, the older the solution.
*Earn with your mind, not with your time.
*What is the biggest opportunity I am not seeing?
*Top social media platforms solve the social problems whose time has come.

There are many principles around entrepreneurship. Their value is that, they save you the time and energy to discover them yourself. They are akin to the universal - natural laws that you better know.

There are no wrong questions. If you are building a business and new to entrepreneurship, I am happy to share what I experienced & learned over building my companies, and reading obsessively on startups.

Best,
Ozzie.

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References
Amazon Author Page: https://www.amazon.com/-/e/B014QVYMQG
LinkedIn: https://www.linkedin.com/in/ozandagdeviren

Short Bio
• Completed Harvard Business School - Entrepreneurship Essentials
• Expert with a double-major in Psychology and Sociology as well as a Masters Degree on
Consumer Behavior from top international universities
• Author who creates unique and bestselling content, including the latest: Startups Grow With
People (See Amazon Author Profile)
• Founded four companies (two of them are startups) to date in the areas of Content Creation, HR Tech&Recruitment and Online Education that are still actively generating revenue. Learned from my successes as well as my mistakes.
• Udemy Instructor with more than 9500+ registered students in his courses
• Collaborated with or provided services for more than 30 Fortune 500 level companies in the last
3 years as a keynote speaker, corporate trainer or facilitator.
• Most importantly I study and read like crazy to understand what makes startups successful and
how organizations innovate, here is a list of my top 20 favourite books related to building startups. They hold golden insights. I am happy to share them with you if we work together.
Originals, Adam Grant
Start With Why, Simon Sinek
Zero to One, Peter Thiel
7 Dysfunctions of a Team, Patrick Lencioni
Life 3.0, Max Tegmark
Superintelligence, Nick Bostrom
The Sharing Economy, Arun Sundarajan
Mastery, Robert Greene
Sapiens & Homo Deus, Yuval Noah Harari
Predictably Irrational, Dan Ariely
Cruical Conversations, Kerry Patterson
The Effective Manager, Mark Horstman
Influence, Robert B. Cialdini
The New One Minute Manager, Ken Blanchard
To Sell is Human, Daniel H. Pink
Platform Revolution, Sangeet Paul Choudary
The Future of the Professions, Richard&Daniel Suskind
The Inevitable, Kevin Kelly
Angel, How to Invest in Tech Startups, Jason Calacanis
The Start-Up J Curve, Howard Love

Scaling a Startup: the People Dimension (Partnering, Hiring, Culture)

Hi, this is Ozzie. I am a content creator & consultant based in London who has published 4 books (including an Amazon Bestseller), 200+ articles and 3 Udemy Courses with over 9000 students. Most recently, I have published "Startups Grow With People". I also run commonwsidom.co. I provide consultancy and mentoring to growing startups and I have helped them crystallize their value proposition and gain traction & scale. I also work in some of London's incubators as a mentor and help startups/founders on a daily basis.

What makes me highly qualified?
• Completed Harvard Business School - Entrepreneurship Essentials
• Expert with a double-major in Psychology and Sociology as well as a Masters Degree on
Consumer Behavior from top international universities
• Author who creates unique and bestselling content, including the latest: Startups Grow With
People (See Amazon Author Profile)
• Founded four companies (two of them are startups) to date in the areas of Content Creation, HR Tech&Recruitment and Online Education that are still actively generating revenue. Learned from my successes as well as my mistakes.
• Udemy Instructor with more than 9500+ registered students in his courses (See Udemy Profile)
• Collaborated with or provided services for more than 30 Fortune 500 level companies in the last
3 years as a keynote speaker, corporate trainer or facilitator.
• Well-rounded professional experience: Before becoming an entrepreneur and consultant I have
gained 7 years of tenure in roles such as Market Researcher, Executive Recruiter and HR
Business Partner.
• I have also worked a lot with individuals on a personal level as a career-advisor to help them
design their careers and increase their productivity. So as a bonus, I will help you with any
challenges regarding motivation, concentration, goal setting or time planning.
• Most importantly I study and read like crazy to understand what makes startups successful and
how organizations innovate, here is a list of my top 20 favoruite books related to building startups. They hold golden insights. I am happy to share them with you if we work together.
Originals, Adam Grant
Start With Why, Simon Sinek
Zero to One, Peter Thiel
7 Dysfunctions of a Team, Patrick Lencioni
Life 3.0, Max Tegmark
Superintelligence, Nick Bostrom
The Sharing Economy, Arun Sundarajan
Mastery, Robert Greene
Sapiens & Homo Deus, Yuval Noah Harari
Predictably Irrational, Dan Ariely
Cruical Conversations, Kerry Patterson
The Effective Manager, Mark Horstman
Influence, Robert B. Cialdini
The New One Minute Manager, Ken Blanchard
To Sell is Human, Daniel H. Pink
Platform Revolution, Sangeet Paul Choudary
The Future of the Professions, Richard&Daniel Suskind
The Inevitable, Kevin Kelly
Angel, How to Invest in Tech Startups, Jason Calacanis
The Start-Up J Curve, Howard Love

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Some links:
Visit my Amazon Author Page here: https://www.amazon.com/-/e/B014QVYMQG
-Visit my Udemy Profile Here: https://www.udemy.com/user/baa4d05a-732f-406a-b48f-42453c07928c/
-Visit for my internationally printed books here: https://goo.gl/do1UUU
-See: linkedin.com/in/ozandagdeviren

Answers 17
Reviews 0

Answers

Ozan Dagdeviren answered

Method of valuing an agency business

Hello,
The valuation of your business depends on your ability to make a profit and your rate of growth. At one extreme end, a business with a very high rate of growth (%20) a month, can get away with no profits as in the world of startups.
On the other end, a business that is making a profit, with %0 year of year growth is not investable so is valued very low.

The other thing, I don't think it is fair to look at Uber as an "agency model". This way of thinking would be to miss the point on where & how they create value and thus are valued commercially.

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Business Valuation

Ozan Dagdeviren answered

Have you come across any sources for real-time research?

There are some market-research companies which have very detailed sector specific knowledge. Thus, they are not freely available for consumers.
Here are a few to get you started:
http://www.mintel.com/
https://www.marketresearch.com/
https://www.marketresearchreports.com/
https://www.ibisworld.co.uk/

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Market Research

Analytics

Founder

Ozan Dagdeviren answered

What is the best tool to use to measure retention on my website

There area a number of tools depending on the detail you want to measure and your budget.
Google Analytics is easy to install - free to use - and gives decent amount of analytics that you can use to measure a lot of variables to find out your retention (how much time a user spends on a page, bounce rate, unique vs returning visitor etc.)

On the more professional end of the spectrum, there are solutions like ahrefs, semrush... These are somewhat more focused on SEO and search analytics, however they can generate great insights. I have personally used ahrefs, and although I find it a tad on the expensive side, it can be worth the money if you can utilize it.

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Startup Consulting

Ozan Dagdeviren answered

How do I get the right customers to see our product?

Thank you for all the answers! All three up to now have been more insightful than the next!

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Company Culture

Startups

Growth Strategies

Ozan Dagdeviren answered

Hi Everyone! We are looking for funding for our start-up, what is the best course of action?

Hello,
So usually; at least in my opinion, the best search for funding follows validation from the market, a certain amount of recurring revenue and proof that business works (and can scale). Do you have these?

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Equity Funding

Ozan Dagdeviren answered

I'm jobless and out of money and I have tried a lot of jobs. How can I make money from the internet?

Hi.
What you need to understand first is this: For someone to give you money, you need to give them something that they want.
So;
1. Research what people pay money to, understand what they want
2. Build skills, products, or services to answer people's need/want
3. Profit.

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Job search

Ozan Dagdeviren answered

Can you recommend anyone or a service that we could present our startup pitch deck to where we could get feedback before our real pitch?

Hi,
The first step to getting the right feedback for your pitch is to find the people who you think are qualified to comment in the field.
In terms of expertise, you should look for these:
-Previous experience / involvement in startups
-Experience or involvement in VC's or Seed Funds
-A startup mentor
-Someone who acts as a judge in demo days
-Knowledge of the principles that goes into creating a good pitch deck. (I would recommend the book by Jason Calacanis and the part about pitch decks)
-Domain expertise (specific to your domain is ideal but not the most important thing)

You can find these people in clarity.fm (I am one!) as on other platforms such as Upwork & Shapr as well.

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Investments

Early-stage Startups

Investor Presentations

Ozan Dagdeviren answered

I am well versed in the mechanical engineering field but I am not getting the chance to explore my knowledge and looking for more opportunity.

One thing you can not do (should not even attempt to do) is to change the market's demand for a service or product. It is what it is.
The best strategy is to adapt.
So I would approach your situation by asking the following question:
What is in demand, needed, frequently used etc by the people (i.e there is market demand for it) AND is in the intersection of my skills, know-how, interests and talents?

You might be a great mechanical engineer, but try taking a broader perspective if there isn't talent for this job. What new skill & know-how area can you more easily master than others, which there is also a good demand for?

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Employee Engagement

Ozan Dagdeviren answered

What is the best suggested method and strategy to launch and market a unique mobile and web messenger app to a global market?

Hi,
Good luck with you venture!
You basically have two options. Funded vs. bootstrapped mode. Assuming you are not going to look for investment for this particular project, your other option is to bootstrap.
Bootstrapping is becoming more and more popular nowadays, since it lets you gauge the reaction of the market very early. I recommend following Pieter Levels about this on Twitter and other media.
And I suggest watching this is a generally working - good model of how to launch a product: https://www.youtube.com/watch?v=6reLWfFNer0
Best
Ozzie.

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Mobile applications

Marketing Strategy

Launching Start-ups

Ozan Dagdeviren answered

What is your ultimate source for business research?

Great question... I think the answer to this is constantly evolving. The way I see it:
50 years ago - > It used to be almost 100% rolodex & good old fashinoned network.
Last 10 years -> 50% rolodex & old fashioned networking - 50% LinkedIn and other networking platforms.
In the next 10 years -> Smarter SaaS solutions that give access to the right people in the right organization through a good use of the large amount of data we have. Check out the responses to this tweet from Ben Tossell (I have no affiliation, but think the responses hold some good gems) https://twitter.com/bentossell/status/1040618395312566276?s=03

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Founder

Investors

Marketing

Ozan Dagdeviren answered

Senior job interview.

The single most important thing is this: Being able to tell your story in a coherent narrative.

Everyone (including the recruiter or hiring manager) finds it easier to listen to a story, understand and remember it.

So think of your career as an adventure, with a beginning (tell your long term vision, desires, goals etc), challenges and problems to be overcome, how you overcame them, what you have learned and what new goals you've set. Most importantly, clearly direct the listeners attention to the skills you have gained and your most important qualities such as leadership, problem solving, prioritization, dealing with complex problems, time management etc.. Pick these in advance, having studied what the job requires.

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Interview Coaching

Management Consulting

Reviews

Member since September 2018