CLARITY TO TRANSFORM YOUR BRAND AND EXPAND YOUR BUSINESS.
I help visionary leaders gain clarity to build a strong foundation and articulate their brand value, driving purpose, revenue and impact to their businesses.
I help brands to find their authentic story gain understanding and focus about your brand and business, and to guide you about the next steps to reach your goals.
I will guide you to uncover your brand essence and meaning, to clarify your identity aspect that will fill the gap between what your brand says and what your customers listen to.
The root of a powerful and consistent strategy is the understanding that a brand is built from the inside out. This is important to empower its own story and to create unique value for others.
Brand identity confusion is what wastes most of the money on the marketing efforts of your business. The easiest way to avoid it is to act on getting clear on your brand essence and narrative.
Clarity, direction, and human connection are 3 essential key points for a successful brand strategy. Businesses that are built aligned with the brand narrative are perceived as more authentic, have more consistent actions, and are able to attract the right audience because they know exactly how to bring value to their journey.
Every brand tells a story, sometimes it is confusing, sometimes it is engaging.
Brand and business go hand in hand. The moment they release their hand from each other, it is very likely that one of them will end drifting, and the other will not survive alone for long.
A brand platform is what holds the two together.
About me
- I teach a branding online course with more than 100 students, on how to uncover your identity, tell your brand story, and connect to your audience.
- I was elected as Semi-finalist for the Everis Awards Portugal on Entrepreneurship and Innovation 2019.
- Weekly articles on building brand value and conscious leadership on my website and Linkedin
Visit: www.intothe-brand.com
and
Connect with me on LinkedIn /nathalia-montenegro
to read weekly articles about building brand value and conscious leadership.