Business, sales and marketing guru specializing in creating innovative business strategy and setting up and managing sales teams.
Key skill is understanding complex situations and breaking them into pragmatic action plans.
Being able to combine your passions with your business!
I'd develop Laurie's point. There are basically three questions you need your own great answers to. WHAT business are you in? WHO are your customers? HOW do you serve them with maximum efficiency? And as Laurie says, the answer isn't everything to everybody however they want it. Success lies in defining the tightest possible definition you can, that will be big enough to support the business you have in mind.
With those questions answered, the actual promotional tactics you use will usually be self-apparent.
Mike
Given the previous answers, I had to add my view. In my own case, I did an MBA late in life (I'd just turned 50). Now I teach part of the MBA programme at a management college.
Yes networking is a part of it, and I'm happy to introduce my students into my own network. But so too is the learning. Maybe the college where I work is unusual, but we put a big emphasis on entrepreneurial skills as a part of the MBA programme.
So it sort of depends on what you know now. If you need a thorough grounding in business, go get a Masters. Remember it doesn't have to be an MBA. An MSc in Management will cover much of the same ground, faster, and therefore at lower cost.
Mike is one of the best managers I have worked with in my professional sales career. He is an excellent communicator, manages his people sensitively and empowers them whilst maintaining a firm grip on business in all senses. He is fair and always willing to help his team achieve successes. He is diplomatic and works well under pressure but even then always has time to listen. I would recommend Mike to anyone as an excellent manager.
Mike was a great sales manager, leading by example with an abundance of knowledge and enthusiasm.
Mike is has been a tremendous help to our team and the results are in our sales. He comes up with great ideas and insightful ways to look at a problem. He is the straw that stirs up activity and productive discussions in our organization. He also adds an additional layer of accountability to make sure that things get done when we agreed they will get done.
At first I was skeptical that an outside sales consultant could jump in an absorbed enough information to add value. Mike alleviated these fears very quickly by his ability to comprehend the full scope of “what we do” and “where we are going” within the first couple meetings.
Practical results. Out the gate. That directly tie to the bottom right number. Mike had me focused and my business in shape within 30 minutes of our first conversation. He brought focus and value to all the right areas and left me with a roadmap that could be applied the minute we ended our conversation that worked. Mike comes with my biggest endorsement and my thanks. I look forward to our paths crossing multiple times over.
I recommend Mike McCormac with whom I work at ExpoGlobalOnline.com. Mike is a highly motivated team leader and business consultant for the company and a results-oriented individual. Mike puts theory into action and has a very pragmatic look of the business situation both at the local and the international perspective. He has a variety of skills and qualifications ranging from business skills, to computers, technology, finances, sales, marketing and public relations.
An excellent judge of characters and a person that can bring out the best attributes of each individual who’s part of his team. He is a very energetic person, with high business ethics and with a great sense of humour. Mike would be a great addition to your team!
Mike always seeks to deliver precisely what the customer needs, as a business and as individuals. He has an enviable ability to build relationships and rapor. Mike makes the objective very clear to customer and colleagues alike. His inclusive approach is compelling and he works hard to engage with and lead the team to a succesfull closure.
I worked for Mike for most of my time at Steria. He was one of the best sales managers I have worked for, a truly inspirational and a charismatic leader that coaches, motivates moulds individuals into a highly disciplined team that always achieve, no matter the odds. He also creates a positively charged culture that sends the message to all and sundry that his people are the #1 team to be with.
Mike is a fantastic Director who provides outstanding leadership for all those who work for him. His analytical approach and ability for lateral thinking allow him to create innovative solutions that have credibility and substance.