Loading...
Expert
MenuMark Gunnion, Namer & Name Consultant
I am an expert name consultant, freelance namer and creative writer for all kinds of naming and verbal branding projects. Naming isn't magic - but it's tricky. I can take a lot of the mystery out of the process and help you get a long way towards the perfect commercial name you need. On Clarity, I can point you in lots of directions for finding cool name ideas for your new company or product. I've developed lots of shortcuts to make your naming efforts way more methodical and productive than the usual "Pizza, Beer, and a Whiteboard" brainstorming sessions we've all been through. With 25+ years of experience, I know what I'm doing, and I'm always happy to talk about all of the issues around names and naming.
202
Calls |
91
Reviews |
Areas of Expertise
-
MG$2/min per minute(125)Naming and Name Development, Corporate & ProductMark Gunnion, Namer & Name Consultant • San FranciscoCreated 12 years ago in Sales & Marketing / BrandingSince 1996, I have been a professional name consultant and freelance namer. Over the years, I have worked on hundreds and hundreds of projects for clients and agencies around the world. I do all kinds of verbal branding - taglines, domain names, any kind of short-track creative commercial writing.Mark Gunnion, Namer & Name Consultant San Francisco(125)
- Reviews 91
- Answers 14
Mark is clearly well versed in coming up with an effective process for naming, my second call did not disappoint!
Source: Clarity Jana Hallam Sep 19, 2022Very helpful. Mark had already looked through the info I provided and offered great advice. We found our domain!
Source: Clarity Sandeep Banga Jun 23, 2022Great call with Mark. He was prepared and we got into it right away. We got a lot of value.
Source: Clarity Sandeep Banga Jun 16, 2022Mark was excellent to speak to and gave very quick, actionable advice that has since steered me in another (better) direction. Thanks, Mark!
Source: Clarity Jana Hallam Jun 9, 2022Wonderful call! Easy solutions provided!
Source: Clarity Shauna Graham Mar 11, 2022I was feeling quite lost when trying to come up with a name for my new business. Being a very picky person, I wasn't expecting to get much out of this call, but still gave it a try. Boy was I totally wrong! In 30 mins Mark expanded my mind and gave me clear, useful, and great directions to where and how to approach the naming of my business. Straight to the point, he suggested solid strategies to find a great name, and I have a much clearer vision now to what I should do. Highly recommended!
Source: Clarity Yuri Jaeger Monti Jan 21, 2022A great call with Mark. He provided some insights on how we can come up with a product name for a new SaaS B2B product. I highly recommend investing an hour with him!
Source: Clarity Paul Champaneria Jan 18, 2022Mark's a naming expert who gave me great direction and insights on how to approach naming a new company/service
Source: Clarity Pek Pongpaet Nov 2, 2021Related experts
-
JPJoseph PetersonNames, Domains, Sentences and Strategies • Greater Seattle AreaDomain names -- my professional focus, full time, for a decade*. Contact me for naming initiatives, brand feedback, or domain industry questions. It's a point of honor for me to only give people the advice I follow myself. No exceptions. *Note: In 2021, I left the domain industry to work on streaming data analytics. So don't ask me for the latest news. But if you want 10 years of experience with domains, naming, and verbal branding, I'm happy to help.Marketing • Marketing Strategy • Branding • Naming • Domain Names • Domains • Domain Registration • Name Development • Company Naming • Name Change •$5/min per minute(62)4.9 106 47
-
SMSteven MasonBranding, Naming, Patent Broker, Negotiation • Las Vegas, Nevada AreaThe Brand Mason - Creative Destructionist & Autodidact. Ideation, naming, branding, positioning, advertising, strategy, difficult and complex negotiations, patent portfolio positioning and sales - for technology and CPG startups and emerging growth companies. I help CEOs and Founders view seemingly intractable problems and challenges from uncommon perspectives and formulate long-term, no-bs solutions. I can rephrase, rewrite, recast anything spoken or written to cut through the conventional or social media noise and hit your targets right between the eyes. 25+ years of iconoclasm and still ticking. My guarantee: I'll tell you what you need to know, not what you want to hear.Strategy • Copywriting • Team Building • Strategic Planning • Negotiation • Change Management • Branding & Identity • Product Naming • B2C •$4.17/min per minute(11)4.8 22 12
-
NFNancy FriedmanName and tagline developer • San Francisco Bay AreaI'm a verbal-branding pro in the San Francisco Bay Area with 25+ years' experience in name and tagline development, brand strategy, and naming architecture. I love working with companies that understand the value of a good name and a powerful brand story. I do *not* develop names or taglines over the phone, but I *can* help you clarify your objectives, develop an effective naming brief, and analyze the names you're considering. More about my work at wordworking.com. Follow me on Bluesky or Mastodon: @Fritinancy. My Substack is https://fritinancy.substack.com/Brand Architecture • Corporate Branding • Product Naming • Name Development • Taglines • Company Naming • Name Change • Brand Consulting •$4.17/min per minute(107)4.7 209 70
Related experts
-
JPJoseph PetersonNames, Domains, Sentences and Strategies • Greater Seattle AreaDomain names -- my professional focus, full time, for a decade*. Contact me for naming initiatives, brand feedback, or domain industry questions. It's a point of honor for me to only give people the advice I follow myself. No exceptions. *Note: In 2021, I left the domain industry to work on streaming data analytics. So don't ask me for the latest news. But if you want 10 years of experience with domains, naming, and verbal branding, I'm happy to help.Marketing • Marketing Strategy • Branding • Naming • Domain Names • Domains • Domain Registration • Name Development • Company Naming • Name Change •$5/min per minute(62)4.9 106 47
-
SMSteven MasonBranding, Naming, Patent Broker, Negotiation • Las Vegas, Nevada AreaThe Brand Mason - Creative Destructionist & Autodidact. Ideation, naming, branding, positioning, advertising, strategy, difficult and complex negotiations, patent portfolio positioning and sales - for technology and CPG startups and emerging growth companies. I help CEOs and Founders view seemingly intractable problems and challenges from uncommon perspectives and formulate long-term, no-bs solutions. I can rephrase, rewrite, recast anything spoken or written to cut through the conventional or social media noise and hit your targets right between the eyes. 25+ years of iconoclasm and still ticking. My guarantee: I'll tell you what you need to know, not what you want to hear.Strategy • Copywriting • Team Building • Strategic Planning • Negotiation • Change Management • Branding & Identity • Product Naming • B2C •$4.17/min per minute(11)4.8 22 12
-
NFNancy FriedmanName and tagline developer • San Francisco Bay AreaI'm a verbal-branding pro in the San Francisco Bay Area with 25+ years' experience in name and tagline development, brand strategy, and naming architecture. I love working with companies that understand the value of a good name and a powerful brand story. I do *not* develop names or taglines over the phone, but I *can* help you clarify your objectives, develop an effective naming brief, and analyze the names you're considering. More about my work at wordworking.com. Follow me on Bluesky or Mastodon: @Fritinancy. My Substack is https://fritinancy.substack.com/Brand Architecture • Corporate Branding • Product Naming • Name Development • Taglines • Company Naming • Name Change • Brand Consulting •$4.17/min per minute(107)4.7 209 70
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.