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Clarity

Kurt Attard

sydney

With a decade-long journey as a full-time YouTube content creator, I have cultivated a profound understanding of the digital video landscape. My career is marked by a hands-on collaboration with YouTube officials to enhance the platform's efficacy and user experience. Currently, I oversee a thriving YouTube channel boasting over 1.3 million subscribers, a testament to my expertise in audience engagement and content innovation.

Areas of Expertise
Content Strategy & Optimization: Leveraging analytics to craft engaging content that resonates with target audiences, increasing visibility and subscriber engagement.

Video Production & Editing: Skilled in producing high-quality videos from concept to completion, ensuring content is both engaging and optimized for the platform.

|SEO & Analytics: Expert in utilizing SEO best practices for titles, descriptions, and tags to enhance video discoverability. Proficient in analyzing performance data to drive content strategy.

Monetization & Business Development: Demonstrated success in transforming YouTube channels into lucrative businesses by effectively converting traffic into sales and forging strategic partnerships.

How I Can Help
Whether you're seeking to elevate your existing YouTube channel or lay the groundwork for a successful content strategy, I offer bespoke consultations tailored to your unique needs. My comprehensive approach covers all facets of YouTube content creation, from ideation and production to optimization and monetization. My goal is to demystify the complexities of the YouTube platform, helping you to harness its full potential as a powerful tool for business growth and personal branding.

Why Choose Me
Proven Track Record: My experience is backed by the success of my own YouTube channel, along with years of collaborating with YouTube to refine and improve the platform.

Insider Knowledge: I bring insider insights into YouTube's operational mechanisms and algorithmic trends, offering my clients a competitive edge.

Personalized Support: Understanding that each creator's journey is unique, I provide tailored advice that aligns with your specific goals and challenges.

If you're looking to navigate the intricacies of YouTube, improve your content's performance, or transform your channel into a thriving online business, I'm here to guide you. Together, we can unlock the full potential of your digital content and lay the foundations for lasting success on YouTube.

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Business Development Social Media Marketing Social Entrepreneurship YouTube Sales&Marketing

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Digital Content Strategist and YouTube Expert

As a seasoned entrepreneur with over 14 years of diverse experience, I have carved a unique niche in the realm of digital content creation, with a particular focus on YouTube. My journey in the digital world began with a five-year leadership role in a mobile app development startup, paving the way to my extensive involvement in the YouTube domain.

YouTube Expertise:

Over the past decade, I have developed, managed, and grown multiple YouTube channels across various genres, demonstrating a versatile and deep understanding of the platform's intricacies. My approach is entirely self-taught, refined through hands-on experience and continual learning, enabling me to adapt swiftly to the ever-evolving digital landscape.

I pride myself on my ability to transform theoretical knowledge into practical strategies, a skill I've shared through workshops in collaboration with YouTube for creators. My expertise encompasses a broad spectrum of YouTube content creation, including but not limited to, channel development, content strategy, audience engagement, and platform analytics.

Consultation Services:

I offer expert consultation services tailored to both emerging YouTubers and seasoned content creators. My guidance is grounded in real-world experience and success, aimed at helping you navigate the complexities of YouTube. Whether you're building a channel from scratch, seeking to revamp your existing content, or aspiring to turn your passion into a sustainable business, I bring a wealth of knowledge and practical insights to elevate your YouTube journey.

Answers 27
Reviews 0

Answers

Kurt Attard answered

Buying shares of an early startup : What are the things to consider?

Is the Idea World Changing

Do you believe in the Product/Service

Do you trust the people behind the Startup, what is their background business and personal.

Who is their target market.

Can it be scaled to large International Status

What kind of challenges are ahead

What kind of competition is there

What kind of return can you expect

What are your fears and can you address them

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angel investing

Early-stage Startups

Entrepreneurship

Kurt Attard answered

What if one of the founders has to move somewhere else?

Don't see this as a negative its actually a positive. It can be difficult for companies to grow in different countries but having a person there can be really beneficial. Especially when it comes to needed access to US bank accounts or Services. Most of the online Market is in the US, so this is plus's all round. Just be sure his stack is smaller in that you don't have to run past all your decisions with him. Chances are because his a coder he would rather play a more technical role anyway

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Start-ups

Startup Consulting

Business Strategy

Kurt Attard answered

What are some of the different marketplace monetization models for selling second-hand collectibles?

Services like Ebay and Amazon steal so much of your revenue in listing fees and selling fees that it can make it very difficult for your business to succeed. However there is a reason that they can charge you, and that is because of the marketing of users they have. Unless you have the traffic it can be difficult to get your products out there.

In your case of second hand collectiables - I would look at sites like WIX or Bandzoogle - that for a monthly set fee $20 you an use their templates to create your site. The massive bonus being that you can upload as many products for sale as you want and they wont even take a cent of your sales.

But this doesn't resolve your problem of traffic - there a number of strategies you could implement, the first I think would be using social media to connect with very targeted users. Directing your marketing to your target market is a key to success.

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Monetization

Website Monetization

Kurt Attard answered

How to do a marketing for an online real estate commercial real estate website?

Everywhere -

Research all the social networks, locate the people that are interested in this field.

Its not about just finding the data but providing them with the content information they need. A community needs active members and this can be achieved by providing constant relevant content

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Real Estate

Kurt Attard answered

Should we make an effort to limit organic growth for a Beta?

What do the Large Corporations do when they release their games? Battlefield - Call of Duty

These companies work in the same field as Android Mobile -

The Operating System is the same, but the hardware is different amongst users. Unless your game is for an IPhone - You need as many beta users as you can get to make sure you can work out all bugs across multiple types of hardware.

Best way to do this is set a Set time registration - 5 days open for the Beta - the more you get the better but here is the secret - you need to get the Beta testers involved - create a community - This has so many benefits

for example you can save months in costs related to testing - as you literally have people working for you for free.
Working together they will provide you a huge insight into what you can improve on and if you actively engage with them they will stay by your side as you complete the app. They will feel like they played an important part in the application and will want to share their work with everyone they know.

Hope this helps

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Growth

Kurt Attard answered

What specific topics are entrepreneurs wanting to learn about the most?

Social Marketing - I know it goes without saying that social marketing will be talked about. But I think its important to stress what exactly they should be doing with it. So many people think social marketing means having a facebook page, a twitter page or pinterest and have no idea how to actually use these services to grow their brand and build a community around their product.

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Keynote Speaking

Mentoring

Conferences

Kurt Attard answered

What are some great strategies to launch a successful mobile dev shop?

First thing you need to get your portfolio completed, and make sure there is something recognizable.

Get some experience from sites like
odesk
Guru
Freelancer

these sites are full of outsourced teams that do the same work cheaper - but at a rubbish quality

Freelancers from the US are regarded as premium rate and premium quality simply from being from the US. Another Option would be to partner with a quality outsourced company that has a strong portfolio ie making apps for companies like Mc Donalds - and have them be the source behind your development. I have a couple of contacts that would probably be perfect for that actually - they don't cost the same as typical outsourced companies but the quality speaks for itself.

Once you have the portfolio, a small design team working on Mock Ups is all you need to get your sales.

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Business Strategy

Business Development

iOS Development

Kurt Attard answered

What are the most important steps to take to get a lot of qualified traffic to a new website as quickly as possible?

As the others have mentioned you can always pay for advertising but this is a tricky process, there must be a million companies willing to take your money for "traffic" but there is so much more that is involved.

Targeted Traffic is what you need. Who is your target market, how old are they, where are they located, how much is in their income, and so on.

If you know your target market you can be more specific in how you direct traffic towards them. Once you have all that then you can either find a reputable company and set your monthly marketing budget or you can go the social marketing.

This will depend if you are online or not, and what it is your services do. There are a number of ways to build up traffic to a website but there are only a few ways to build up effective reoccurring traffic that will grow your business and your brand.

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Web Traffic

Traffic Generation

Kurt Attard answered

What is the best way to approach beta testing a mobile fitness app when it is launched in the app store?

Wow, I can see what you envision for your app and I must say its a great concept, different from most fitness apps.

I don't think any hospitals will be providing any patients information (privacy) also its the wrong target market

- you want to target the Fitness Trainers - Similar to a social network for fitness trainers - that their clients can follow and say up to date with.

Firstly Post invites to beta testers to

Google+ and Facebook Fitness Communities

Tailor it to the fitness trainers as a way to show their photos, build clients, and book and organize their appointments.

Think about it like ths - Every personal trainer you get on the app - the more they will have their clients download and use the application. This will be the key to success. If you want to use a clever trick to build up users - provide PRO features in the app that the trainer can only unlock when they have 20+ Users sign up to their account. This will heavily encourage them to get your app more users

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Mobile applications

Kurt Attard answered

How do you handle an employee that's proving to be a poor culture fit?

Your Team will have a direct impact on whether or not you will succeed as a business.

I know exactly how hard it can be, especially when peoples lives are in your hands. Even more so if you outsource, outsourcing might seem cheap by our standards but that money goes a long way overseas, so usually one employee is paying for their entire family back home in their village.

But you as a boss have a responsibility to all your staff, each one of them relies on you and a poor employee that lets the team down, is letting the company down and putting every at risk.

Selecting your team is one of the most important parts of any startup

You have not only invested your money, but your time and your life. If someone has getting in the way of that, and you have given them every opportunity to improve. You cant feel bad, you need to remove them and rehire. When you have the right person you will know. A motivated and hardworking employee will work for the business and not for their pay check.

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Startups

Early-stage Startups

Company Culture

Kurt Attard answered

I want to invest (buy) online business but I lack expertise in running/owning one. I am looking for partners. Where can I meet them (online/offline)?

It really depends on two Main things, the first being what is the online business, and the second is what is the attitude of the owner.

You want to invest less than 100k per investment, and want the original owner to continue the work.

The online world is a completely different one to the brick and mortar one. Experience in running online businesses is something that only comes with endless hours trying to build an online brand.

My recommendation would be find the Niches or Products that you really believe in. Check out their website and their company history. It only takes a little bit of research to find out who is behind an online business. Then its as simple as making an offer for a share of the business revenue.

Another option would be to look for automated online businesses, there will be a lot of them, that make a regular income through a product or service. Calculate the return you want and purchase one of them.

However, if you want a partner that will be working on the business you need to find someone that is really passionate about what they are doing. Only those people have the motivation to keep going when things are going against them.

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M&A

Investments

Reviews

Member since January 2015