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Clarity

Joao Nunes

London, UK

Google, WPP/Choreograph, Havas, Mediabrands, and founder of Vitrus Consulting. I advise on strategic partnerships, GTM, AdTech/MarTech, agency growth, and digital transformation. 15+ years helping agencies, platforms, and brands turn data, technology, and partnerships into revenue growth. Former President of IAB Portugal and guest professor in digital marketing, analytics, and eCommerce.

$1.67/min

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Business Development Digital Marketing Digital Strategy Online Advertising Operations Strategic Partnerships Partner Management Platforms Channel Sales Revenue & Profit Growth

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Strategic Partnerships & Ecosystem Growth

I advise on how to build, grow, and structure strategic partnerships across agencies, platforms, and technology ecosystems. This includes partner strategy, co-selling motions, joint business planning, value proposition design, and turning partner relationships into measurable commercial growth.

AdTech / MarTech / Media Growth

I help agencies, brands, and technology companies navigate growth across digital advertising, AdTech, MarTech, programmatic, measurement, and media transformation. I can advise on positioning, growth opportunities, operating models, and how to turn technology capabilities into stronger client and commercial outcomes.

Google / Agency / Platform Relationships

I advise on how to work more effectively with Google, agencies, and platform ecosystems — from agency partnerships and commercial planning to solution adoption and growth strategy. This is especially relevant for agencies, consultancies, and technology businesses looking to scale through Google-related opportunities.

Marketing Transformation / Data Strategy

I help organizations modernize their marketing through better use of data, technology, measurement, and operating model design. This includes 1st-party data strategy, MarTech roadmap planning, measurement foundations, agency/client transformation, and building more scalable marketing capabilities.

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Member since June 2026