I help you build a business – no matter if you’re just starting out, refining your offer or scaling fast. From product development, business model creation, launch strategy, marketing and branding, to finding your sales channels and building systems that let you grow without drowning in operations – I’ve done it all.
Whether you're solo or with co-founders, I guide you through the entire journey:
👉 turning ideas into sellable offers
👉 building a strong foundation
👉 getting into retail or launching D2C
👉 delegating, structuring and scaling smart
I bring real experience from launching multiple brands, overcoming crises and building viral momentum. This is not theory – this is founder fuel.
Now what about building a business with friends?
Building a business alone sounds heroic – but it slows you down.
The truth? You are your most valuable resource at the start – and multiplying your execution power early is the smartest move you can make.
That’s why founding with people you trust – especially real friends – isn’t risky, it’s strategic.
I co-founded Damn Plastic with my best friend of 20+ years, and after 6+ years as CEOs, we’ve proven that friendship can be a business superpower – if you do it right.
In my book From BFFs to CEOs, and in my consulting sessions, I show you how to:
– Turn friendship into co-founder firepower
– Define roles clearly (no ego battles, no overlap)
– Set your Friendship Code – like a founder contract that actually works
– Play to your strengths – and handle the “ugh” stuff strategically
– Communicate better & avoid messy fallouts
.. you’ll leave with:
✅ A founder roadmap with clear task split
✅ A friendship-proof vision board
✅ Your team’s strengths profile
✅ A shared toolbox to grow fast – without growing apart
and whatever your situation needs.
Founding with friends can double your speed and your fun. I’ll show you how to do it without losing either.
You want to go alone? That's fine too! Let's create a short cut for you too!
I will advise you on how to make your ideas real – from product development to branding, production, positioning and launch.
I guide you through the entire journey, connect you with the right people, and make sure you don’t just dream – you actually do.
With my experience, tools and mindset support, I’ll help you stop overthinking and start building.