Over 10 years digital experience across multiple verticals/industries: Finance, Technology, Hospitality, Software, Advertising to name a few.
Most great ideas come from something that already exists, and we tweak and refine it to make something better. Instead of worrying about the potential copycats, focus on the new product and how you can get out to market with a very friendly e-commerce site so people can purchase it quickly.
Get involved with your audience. If it is an app about the restaurant business, start talking to local dining establishments and see how you can work together to promote.
Another great tool (depending on where you are located) is using meetup.com to meet with like minded individuals to network on topics of discussion.
Wherever your mobile app is supposed to live (in the hands of smart phone users), go there and engage with those potential users. They will probably be excited to share with you their thoughts on the App.
This reminds me of when Steve Jobs named his computer Apple Lisa - http://en.wikipedia.org/wiki/Apple_Lisa
If the domain represents the product, it needs to be marketed so that everyone knows what Melissa is (http://meetmelissa.com/ ) which is available.
This way you can educate and provide an introduction of your product. Again you would really need to market that brand persona so there is no confusion that "meeting" Melissa is your home automation system.
Suzanne is a pleasure to work with. She is a self motivated professional, assertively tackling goals and finding ways to improve efficiencies. Suzanne is a natural knowledge sharer and has a healthy thirst for learning emerging digital marketing techniques. Her breath of experience makes her a great team player and competent eCommerce manager.
Suzanne's personality and work ethic are top notch. She was consistently willing to go the extra mile for her work and help out her fellow colleagues. The energy that she brought to the office on a regular basis was inspiring and will be missed.
Suzanne is a product communications expert with a proven ability to execute projects. One of her stellar projects in the organization was to develop a platform for all of MediaMind’s sales collateral, streamlining the communications between marketing and a sales force of hundreds of people.
Always ready to help, responding to every email within five seconds, working together with Suzanne was a pleasure!
Suzanne's bubbly personality made her a pleasure to work with! She's not afraid to ask questions to get the right answers and this is best shown via the outcome of her work/projects.
We worked on digital measurement analysis together, which at times can be confusing to decipher the big picture, but Suzanne was excellent at breaking things down so they made sense and we could determine specific insights which made our client very happy.
Suzanne Burdett and I worked side by side in the marketing department of Forex Capital Markets for over two years. As Director of Communications I was in a different functional group than Suzanne, but whenever I needed something out of my area, Suzanne came through for me successfully, professionally and fast.
Suzanne is an extremely intelligent and highly talented person -- with a positive, can-do personality that makes working with her a joy for everyone.
I can recommend Suzanne Burdett without question.
Joseph John Chapman
Media Relations Director
Morgan Fine Arts
Suzanne is a well organized individual, her expertise and entrepreneurial spirit is a great motivation to work with her. Although i was working at the institutional desk at times where Suzanne was working with marketing, I used to reach out to her if i even need to get anything done with marketing. She is a great asset to any company she works for.
Intelligent, creative, thinks outside of the box. It was a pleasure working with Suzanne as well as managing her for about 2 years.
Suzanne is a hard worked, dedicated person who is always willing to go the extra mile to get a job done and at the best of her abilities. She always strives for perfection.
Suzanne is a team player that is highly organized and detailed. She possesses the uncanny ability to quickly recognize a need and then solicit ideas from others to come up with a viable solution that incorporates this input in a unique way. It was a pleasure to work with her and I am sure she will be a valuable asset to any firm.
What I appreciated most about Suzanne was her great attitude and her ability to get things done.
Any time I ran into some road blocks, she would get them resolved. Therefore I feel that Suzanne is a great asset to a corporation because she doesn't let anything stop her.
Therefore, I highly recommend her.
Suzanne exhibit's professionalism and leadership that is typically seen only at a very senior level. She is highly organized and can run with an idea from inception to completion which shows her strong project management skills as well as her ability to work independently. Her broad marketing experience gives her an edge in many different industries.