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Frederic Moreau

Montreal, Canada Area

I'm a digital marketing advisor to entrepreneurs and business owners who need to adjust their strategies to the current market realities. This includes market research, business strategies and plans, and management coaching. Currently bootstrapping a project to provide free business strategic planning sessions to any company. Feel free to join the community of entrepreneurs being coached this way.

$1.00/min

Frederic donates to Startup Weekend ($0.00)

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11 Reviews

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Startup Consulting Digital Strategy Marketing Strategy Market Research Business planning Business Strategy Digital Marketing Strategy Early Stage Companies Internet Entrepreneur Go-to-market Strategy

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Business Strategy, Business Plan, Digital Marketing, Product Development

15 years as marketing and business consultant, 7 years as marketing director & VP, 3 years as an entrepreneur on my own.
I'm a digital marketing advisor to businesses who need to adjust their strategies to the current market realities. This includes market research, business strategies and plans, and product development activities. Currently bootstrapping a project to provide free business strategic planning services to SMBs and Startups.

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Reviews 11

Answers

Frederic Moreau answered

What are some marketing strategies we can use to reach new customers?

- Identifying who are your clients and where new ones are more likely to be located (be as specific as possible),
- nailing your pitch,
- designing a great offer (not necessarily purely money sensitive),
- translating this into your website/mobile app, and landing pages,
- partnering and/or advertising with networks or other organizations that can reach out to a high volume of clients (Google adwords, repair shops that do not offer our service)
- ... and do the math (how much do you charge, what's the related cost, what's your margin, how much should a new client cost you to be profitable).

And don't spend more than 15% of your time and money thinking, planning and designing the solution - do it and improve it along the process.

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Reviews

Frederic is one of the most professional Marketing Executive that I have ever had the pleasure of working with.
He is extremely focused, knows all of the current marketing trends, and has fantastic ideas. He is also a great person to work with.
As a client, he was always open to new ideas and ready to dedicate the amount of time needed to make things work. He knows how to build successful long-term relationships.

Alexandre Rambaud Source: LinkedIn

Mr Moreau's knowledge of the marketing realm as well as his will to assist and communicate/share this knowledge with his peers and other players makes him a invaluable player in the marketing and advertising space.

Steve Glangé Source: LinkedIn

Ma session de conseil m’a permis d’identifier mes points forts et de me focaliser sur les autres pour constituer un dossier solide et ainsi maximiser mes chances de succès. PÖL offre une expérience inédite et vraiment utile aux entrepreneurs.

Yanick Lavoie Source: LinkedIn

Fred and I worked closely on some strategic planning, and rebuilding of a digital business, product & model. Key to the success of this project was the framework/methodology and process he mapped out to ensure our outcomes and objectives were delivered in the end. His vast experience in the digital arena, coupled with his data driven approach are two key skills he brought to the team. Understanding how to tweak problems and turn them into opportunities netted us the best solution in the end.

Bryce Saunders Source: LinkedIn

I reported directly to Frederic Moreau and can definitely attest to his management capabilities and deep knowledge of the digital space. Fred is a senior manager with a hands on/entrepreneurial approach. His strategic insights are always on point and he is a great coach to have in your corner. Always willing to bounce ideas around, Fred is very responsive and has a direct approach for problem solving. I've enjoyed working with Fred and hope to repeat the experience in the future.

private private Source: LinkedIn

Découvrir un projet, c'est aussi découvrir un client. Frédéric fait partie de ces clients avec qui nous avons du plaisir à travailler. Il sait où il veut aller tout en écoutant les recommandations de ses équipes et sous-traitant comme moi. J'ai senti très vite qu'il existait une grande confiance au sein de l’équipe et que je faisais partie intégrante du projet.
Frédéric a de grandes qualités de management. J'espère pouvoir travailler de nouveau avec lui.

Christophe Flavigny Source: LinkedIn

It was an excellent opportunity to get the chance to work with Frederic. Together we approached new market segments and designed strategies for specific product mixes. It was great to be a part of his team.

Bryan Hildebrand Source: LinkedIn

Right out of the gate, Frederic astonished me with his reassuring professional skills. It was a real pleasure to work with him. He has a way to take complex and stressful situation and rapidly prescribe a simple and efficient solution that works. His precise situation assessment skill shows his profound comprehension of organization. We often meet people with great ideas, but less often, people that can easily articulate their ideas around comprehensive frameworks. This is one of Frederic’s greatest talents.

François Guérette Source: LinkedIn

Frédéric managed me during my tenure at Agendize. Frédéric is a hands-on manager that clearly has an open door policy. He has a keen sense of identifying his employee's strengths while coaching them to drive success and growth. I would work for Frédéric again in a second and wish him all the success he deserves.

Francois Piche-Roy | Consultant | Head Hunter Source: LinkedIn

What a chance to get someone as Frederic. Great seller, he really listens to you. Great communicator, he knows how to explain things (and the whiteboard is his best friend ;) ). Open-minded and flexible, he knows how to share his point of view, to collaborate with you in a very effective way to get things done. All of this gives you a great manager who knows how to get the best of you.

Aurélien Schvartz Source: LinkedIn

Je qualifierai la vision Marketing de Frédéric de pragmatique. Il sait concilier une stratégie long terme et les impératifs du quotidien.
J'ai surtout apprécier sa rapidité et son efficacité à répondre à une situation donnée avec la bonne solution.

En effet, rares sont les personnes disposant de suffisamment d'empathie pour réussir à diriger un service marketing et combler les attentes de la force de vente. C'est pourquoi, cela fût un réél plaisir de collaborer avec Frédéric.

Frederic Ball Source: LinkedIn

Member since July 2013