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Sara Shikhman

New York, New York

As Seen on Good Morning America: Created $10M revenue company from a $25k investment, Founder BedroomFurnitureDiscounts, Founder RentaGent.me, former corporate lawyer and portfolio manager. Love to help take businesses to the next level. Practical and actionable advice giver.

$5.00/min

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14 Reviews

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Finance Entrepreneurship Sales Management Google AdWords Entrepreneur E-commerce Due diligence Negotiation Financial Services Corporate Law

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Public Relations

Was featured on Good Morning America, WPIX 11, Fox, ABC, The Chew, Chelsea Lately, etc.

Search Engine Marketing

Did $10M in revenue on a 25k SEM investment

Created a brand that's been featured on national media and has a reality show in development.

Answers 2
Reviews 14

Answers

Sara Shikhman answered

What's the best way to share revenue projections with potential investors when market size is tough to calculate?

I've done many revenue projections for investors in my startups. As long as you have a methodology and rationalization for your projections you will be fine. So pick the more conservative number, assume a 5% market penetration, and explain what the numbers will look like.

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Venture Funding

Finance

Startup Consulting

Sara Shikhman answered

What is the best technology for creating web based project?

1. The threshold question here is what business goals are you trying to accomplish with this web based project, what is your budget, what human resources you have and what your deadline is.
2. Assuming your budget is $0 to $1000 and you are looking to do e-commerce, I would recommend a solution like www.wix.com because the cost is minimal, the technical knowledge required is minimal and time spent is minimal.
3. If your budget is $1000-$5000, I would recommend using a combination of Wordpress and a theme from www.themeforest.net
4. If your budget is $5000-$25,000, I would recommend either Shopify or Magento Community.
5. If your budget is $25,000+ and you have programming resources and more than 6 months to complete your project I would need to ask you lots of additional questions to give you a more complete answer.

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Web development

Technology

Website Development

Reviews

Sara represented my roomate and I in a real estate matter against our landlord in Manhattan. She successfully negotiated for us to terminate our lease, pay reduced rent, and have our security deposit returned. She was extremely responsive and diligent in her work and we highly recommend her.

Chelsea Howard Source: LinkedIn

Sara helped me with legal matters with regard to an unethical business in Wyoming. She is very capable in this area and I would recommend her services to anyone.

Amish Jhaveri Source: LinkedIn

For over 10-years, I've observed Sara seamlessly transition from A+ business student, to Student Body President, to Wall St. investment banker/analyst, university professor, and now president of an immensely successful start-up. While I knew her first business venture would be successful, I completely underestimated just how hugely triumphant she would be. Bravo!

Charles A. Majors Source: LinkedIn

In one word Sara is awesome. I recommend her for pretty much anything.

Felix Dubinsky Source: LinkedIn

Sara has been a great resource for the Entrepreneurship program at Pace University. Among other activities, she served as a judge at the Eighth Annual Pace Pitch Contest, an Alumni Mentor for the Entrepreneurship Lab and a guest speaker. Her ‘Search Engine Marketing on a Bootstrap Budget’ presentation was very insightful and extremely well received. Sara has clearly proven herself academically, professionally and entrepreneurially.

Bruce Bachenheimer Source: LinkedIn

Sara is both a friend and an inspiring leader. She has the unmatched ability to analyze a difficult situation and provide it creative solutions, along with clear objectives and flawless implementation. Her diverse professional background provides a unique perspective that is unrivaled in business, and her strong character provides the momentum required to accomplish the innovative goals that perspective brings.

Miguel Augusto Barcenas Source: LinkedIn

I have had the pleasure of doing business with Sara's company for over a year now and in that time, I have come to know her both personally & professionally. She is extremely bright, driven, self-motivated and passionate about the industry and the role she plays in it. Her employees respect her leadership and her trade suppliers find her to be fair & honest in business conduct. I feel fortunate to consider Sara Shikhman a friend and a business partner.

Todd Weinstein Source: LinkedIn

Sara is a very sharp, quick study on business, customer and personal communications execution. She is open to new ideas and grasps leadership concepts rapidly. As an innovator, she see how to use technology to drive business results.

McAdory Lipscomb Jr. Source: LinkedIn

Sara gave a fascinating speech about SEM (Search Engine Marketing) at The Wharton School today to members of the Entrepreneurship Club, Founders' Club, and Business Plan Competition. She did an excellent job relating the subject matter in a way that was tangibly useful for all of us entrepreneurs at the university. I would recommend her as a speaker (on SEM or any of her other areas of expertise) to anyone who is looking for an intelligent, lively, and pertinent presentation.

Zach Simkin Source: LinkedIn

Sara's expertise in ecommerce is astounding. She's mastered SEM and SEO, despite being one of the fresher faces in the industry--her insights have often been more profound than many of the veteren experts I consult with. She has been an irreplaceable resource for our online sales, organization, and creative direction.

Alek Grinberg Source: LinkedIn

I have known Sara for many years in various professional roles and she has always demonstrated an impressive work ethic as well as a high motivation. She is extremely intellectual and knows how to apply herself effectively. Sara also possesses great interpersonal skills and is well regarded by those who know her.

Alex Turok Source: LinkedIn

Member since July 2014