Loading...

Clarity

Sara Greasley

Wisconsin

Custom Packaging expertise at your fingertips. I have been in the packaging industry for 20 years, not only on the design and manufacturing side, but also as a buyer, procurment, and supply chain. I have intimate knowledge of all facets and perspectives of the custom packaging industry.

$2.50/min

21 Calls

10 Reviews

30 minutes
Avg. call

Online Marketing Strategy Sales Strategy Packaging B2B

Call me to talk about

Custom Packaging Expert

Creator of Howtobuypackaging.com. I regularly work with companies of all sizes, from Fortune 500s and mid-sized to small companies as well as start-ups. I can help you with your packaging decisions and offer you direction regarding any aspect of custom packaging, both buying and selling.

Marketing Strategies for Packaging

Marketing Strategies as they pertain to packaging, including: branding, structural design concepts - combined with retailer requirements, logistical considerations and budget.

Answers 1
Reviews 10

Answers

Sara Greasley answered

How should I go about sourcing for a packaging company or finding a company with competitive prices?

Shipping components are expensive and unless you have the volume to buy in quantity vs small bundles is when you'll be able to shop around for a better deal. For example, Uline offers packaging in bundles of 8 or 25 as their minimum, this is stock item for which they order several thousands units of to keep the cost down. For you it fits because you can buy in small amounts at a time. However, if you have a need for 1000 at least or more units then buying from Uline is really expensive compared to what you could buy them for. Uline is a major distributor with a 45-50% markup on their items (give or take) as they have large warehousing and infrastructures. If you are ready to move to the next level, first find the correct material name for each packaging component, and look for suppliers of that particular item. Search websites likehttp://www.thomasnet.com/ for suppliers. Or go through a packaging broker instead of a distributor, like Landsberg Orora, or Ernest Packaging, and they can do all the leg work for you and still save money.
Additionally, I know your drawing is not to scale, but there seems to be excess empty air space, if that is true then you can customize your packaging per exactly your needs, which will help to further bring the cost down. An engineer should take a look at your current situation because there is more at play than just shipping components - method of shipping, weight, weather condition, materials thickness etc all play a roll and can all contribute to cost saving while making the whole thing function better.
This question is common enough that I've written tutorials on it http://howtobuypackaging.com/how-to-buy-packaging-part-1-determining-your-packaging-needs/.

Schedule a call • Share • Flag

Food

Product Design

Food Industry

Reviews

Sara was very knowledgable, extremely helpful, and easy to work with!

Archie Gupta Source: Clarity

Sara was great in helping us get a better understanding of what to do next in building our startup. Will definitely not hesitate to reach out to her again.

Ethan Kolesky Source: Clarity

Sara did a great job answering all my questions regarding product boxes for my business! I had so many questions as a first time business owner and I'm glad I chose her for advice. If you have questions about packaging, look no further because you've found your person :)

Ryan Thompson Source: Clarity

Great help! Sara has expert knowledge and helped me immensely with packaging solutions.

Giacomo La Vita Source: Clarity

Thank you Sara for our call. Sara cleared up some questions we had regarding our new brand and therefore gave us a route to go down. Thank you.

Stephen Lees Source: Clarity

Sara was very nice and so helpful on my idea for a product. Her insight into the packaging industry was great! I would recommend her for advice and good information over all.

Susan Hughes Source: Clarity

I gave a box from a major company to my assistant after being unable to figure out what it was called. Nobody in the box industry would even call us back to help us identify the type of box. Within 1 minute of the phone call with Sara, she'd identified the box type and style. She also had multiple options for getting them made in the US. Thanks Sara!

paul beck Source: Clarity

Sara was a breath of fresh air to speak with! After months of struggling to find the best and most cost effective solution for my product she added much clarity in what was a very confusing area for me. She gave very good advice and definitely knows her stuff! Thank you Sara!

Zoey Armstrong Source: Clarity

Sara was very helpful with recommendations and ideas for where I could get information. In addition, she's offered to connect me with a resource who can help with the initial stages of my project. Overall I highly recommend her.

Lawrence Elchanan Clingman Source: Clarity

Sara clearly understood our needs and gave some direct ideas and feedback. Just what we needed to move forward. Thank you.

Keith Mander Source: Clarity

Member since December 2016