B2B Marketing Consultant | Founder of Demand Harvesting Academy | 3x Head of Marketing | Advisor to tech startups | Fractional Demand Generation Manager | Mentor | Passionate about scaling businesses and sharing knowledge.
As a Demand Generation Expert, I specialize in creating and executing integrated marketing strategies that drive sustainable growth for technology companies and startups. My approach focuses on building awareness, generating qualified leads, and nurturing prospects through the customer journey. I combine paid and organic media, data-driven insights, and personalized content to ensure marketing efforts align with business objectives. By leveraging digital transformation and optimizing the entire funnel, I help companies increase conversion rates, improve ROI, and scale efficiently. My hands-on experience spans various industries, allowing me to deliver both strategic guidance and actionable results.
As an Account-Based Marketing (ABM) Strategist, I focus on developing personalized marketing strategies that target high-value accounts to maximize engagement and revenue growth. My expertise lies in aligning sales and marketing efforts to deliver tailored experiences, ensuring that messaging and campaigns resonate with key decision-makers. I leverage insights from data to prioritize accounts and customize outreach, creating a highly efficient pipeline for closing deals. With a strategic approach that combines personalization, cross-channel coordination, and relationship-building, I help companies secure long-term, high-impact clients, enhancing both customer acquisition and retention.
As an AI-Powered Marketing Specialist, I integrate artificial intelligence into marketing strategies to drive smarter, more efficient campaigns. My expertise includes using AI tools for audience segmentation, predictive analytics, and personalized content creation, ensuring that marketing efforts are optimized for maximum impact. I focus on leveraging machine learning and automation to enhance customer targeting, streamline processes, and improve decision-making. By applying AI, I help companies gain deeper insights into customer behavior, refine their marketing tactics, and achieve better ROI while staying ahead in an increasingly data-driven market.