Data driven marketer with specific expertise in sourcing, structuring and monetizing databases. Database marketing expert and serial entrepreneur.
Lots of companies there have grown too large or not provided enough internal growth roads for employees to retain top talent over time. Start small, get really epically large then hemorrhage top talent into the local ecosystem. If you're an NPR fan there's a whole This American Life on why Chicago needs to have a Groupon type of firm get all big and uncool to work for so that the local economy spawns more innovation.
Prospecting databases exist with technology information garnered from web caching. We work with a file that has almost 8,000 selectable deployed technologies at a company level. Common tactics I see include targeting competitive products and targeting base systems required for bolt on technologies.
If you're already using a marketing automation solution, you might try testing prospecting email records to opt user's in to your content then building a relationship and conversation from there.
Always free for a call if you want to explore the idea more.
Before you get started with generating leads you should take a look at what kind of cost per sale your model can support. After assessing your ideal cost per sale you can look at some realistic ways to generate leads. Make that list, then look at what you're best set up to convert when you play to your company strengths.
Quick example for you:
Lead source X has a cost of $50, convert 10% of a qualified lead to a sale has a marketing cost per sale of $500. If your average product sale can support that, that prospecting source should go in your list.
Take that list, sort it to playing in the order of your organizational strengths and test them in accordance with your budget and timeline goals.
Obviously a broad a deep topic. If you want to set up a call let me know.
You'll want to look a little closer at the state you choose to incorporate in. That's going to go hand in hand with where your physical US office will be. Most states will let you file for incorporation online, your attorney can do it, or Legalzoom and many other vendors offer help with the paperwork.
Once your EIN is issued (this is your corporations number for tax purposes), you can tackle the bank account and merchant services and payroll moving parts.
There will be lots of paper shuffled. If you have any questions I'm happy to do a short call.
Great question. An answer here will be working off some assumptions but I think this can be addressed fairly directly.
If Capsule knows the listing type as fed from your site and it has the email address you're looking to mail with you'd want to build a report to output each of those variables. Difficulty level... probably 6/10 for most CRM users.
Once the reports are built they would dump to a CSV table(s). These could be batched and identified by a keycode given to Mailchimp or you could upload them to X number of different individual campaigns.
Depending on the frequency you need this process to occur you could probably do an API with Mailchimp and feed this same information to the same places though I'd expect to pay for it. The CSV dump is way more practical for most applications though, especially if you aren't updating your mailing file in real time.
We deal with stuff like this all the time for clients - if I can help with specific process design let's set up a call.
Rick and I used to enjoy an 11 mile bike ride to and from work. It was the perfect way to start our days strong at Acquirent. I always enjoyed listening to Rick on the phone with his potential customers. He is a sincere, righteous sales person and because of that his customers will always continue to provide him with trust. He is a smart worker and I have seen him accomplish many of his goals with a stable sense of balance. He is a pleasure to work with and has the best gladitude!
Rick is always a pleasure to work with. Not only is he knowledgeable about the data industry in general but his leadership skills are evident when dealing with his team. They are professional and have a "client first" mentality which is displayed in every transaction.
Rick is an incredibly bright, personable individual that would make a very positive impact to any sales organization. In my experiences with Rick I have found him to have high integrity and strong business acumen. I would not hesitate to work with Rick in any future endeavor.
I am very honored to have Rick as my mentor. His leadership, knowledge, and efforts attract everyone around him. Rick seems to be able to manage not only a Sales Staff but a Company with ease which is a rarity. The one thing that I admire most about Rick is that he rolls up his sleeves everyday and prefers to not sit in his office but out on the sales floor with his team. How could you not respect a superior who wants to be out doing exactly what he is asking of you? He is 100% dedicated his team and very much so wants to be a part of what we do on a day-to-day basis. I owe a great deal of appreciation to Rick for all that he has done for me over the past 4 years, thank you Rick!
The email list and data business is competitive, and with the high cost of educating new customers about best practices and CAN-SPAM requirements, it takes experience and a positive attitude to succeed. I've worked with Rick on a few occassions and he consistently steps up to address customer needs and concerns. He has a good handle on email marketing for small to mid-sized businesses, and understands the need for making quality test recommendations in order to achieve the desired results.
We have worked with Rick both as a client and a vendor over the past years and I really appreciate the extra effort he puts in to the job. It's clear to me he's looking out for his client's best interests - both when I am the client and when I'm the vendor.
I had the pleasure of working with Rick on obtaining several lists my company was looking for. He is a very personable and confident salesman. If there were any discrepancies or questions, Rick was always on time and got back to me very quickly. I recommend Rick's work at ConsumerBase- he is a great asset at his company.
Rick is extremely knowledgable and helpful in all areas of data pursuant to our marketing needs. We have used him on several occasions and have been very pleased with the service and results. Plus he is always committed to making sure our campaigns are successful. The best part is that he is down to earth and personable, so it makes our dealings a lot more enjoyable.
I've worked with Rick on a number of larger projects involving email marketing. Rick provides both expert advice and a high degree of professionalism. He's a pleasure to work with, but more importantly, both Rick and I share the same hard work philosophy of "let's get the job done right, the first time, and quickly." I would recommend him to anyone needing a more in-depth review and strategy development campaign plan.
Rick has help me source some of my most difficult data projects. Has a no-nonsense get it done attitude. Call him, he won't let you down.
Rick consistently provides excellent results. He's very time sensitive, extremely responsive and maintains a high level of integrity in all of our business dealings. His continuously displays a high level of expert knowledge and has consistently exceeded my expectations, which is often hard to do!