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Richard Lorenzen CEO of Fifth Avenue Brands PR
New York, NY
Richard Lorenzen is the CEO of Fifth Avenue Brands, a New York-based public relations firm providing media relations, strategic planning and crisis communications. He has been featured in CNBC, Fox News, Forbes, AdWeek, PRWeek, Inc Magazine and more.
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Business Development
Entrepreneurship
Public relations
Branding
Media
Media Relations
Branding & Identity
Community Outreach
Foreign Affairs
Member since April 2013
- Answers 1
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First, you'll want to build a media list to contact. Careful research will help you develop a targeted list of reporters who would be most interested in hearing about your company. Once you have your media list in hand, the key is creating the right pitch to contact them with and knowing how to approach them properly. Drop me a line if you would like any guidance since this is what I do all day long.
Business Development
Entrepreneurship
Public relations
Branding
Media
Media Relations
Branding & Identity
Community Outreach
Foreign Affairs
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