What is the best way to showcase my knowledge & expertise with so much already being said everyday?

Talk to strangers everyday... anytime your in a lineup, buying something, coffee shop, etc... learn to ask great questions and tell great (short) stories. There's books on this, like Never Eat Alone by Keith Ferazzi + many others.

Hello, I like how you have identified your passion and understand who you want your target audience to be. I have sold technology solutions for 6+ years to entrepreneurs and business owners- a big part of the selling process requires value-adding, which can only be achieved by understanding the minds of your target audience. To find a niche, you need to start by asking yourself what kind of value you can bring to your specific target audience of entrepreneurs or business owners. Everyone has limited attention span these days and unless you can figure out what these people care about and how your coaching/consulting services can benefit them, it will be difficult to connect and add value for the entrepreneurs. In short, you should determine your niche by figuring out what these folks care about and then hone your craft around providing value for those individuals. Happy to get on a phone call if you want to talk about specifics. Best, Kevin

Hey. :) Craft a joke that's relevant to the situation. Touch on the core essence of why everyone is attending, or make light of something that's happening in current news, preferably in a context that relates to your subject matter. As a backup you can alway open with asking people why they're attending and what they're hoping to get out of the workshop. Hope that was helpful.

Practice makes perfect! If you have friends, family and/or mentors, practice for them and ask for constructive criticism. If you do it 100+ times and it's all positive feedback, there is no reason not to feel confident. I just went through @INcubes accelerator program - probably practiced my pitch 500+ times for over 100 different people. Everyone had little nuggets of advice that I held on to until the presentation was perfect. I'd be happy to take a call, listen to your presentation, provide some feedback and ask a couple questions to ensure your basis are covered.

Hi, Doing lunch and learns is a great way to get the word out about your business. Here's the catch; who are you selling to? Employees may be very interested in what you have to say but do they get to make decisions on how training budgets are spent? It's a real question. In some businesses maybe yes, maybe no. People who are independent sales reps or commission-based may be more amenable to what you're offering. Think of real estate agents, independent sales reps, etc. They have the mindset of running their own business and may be interested in making an investment if you can demonstrate a return on their investment. If you're chasing corporate business, maybe a lunch and learn in a neutral locale is the answer and invite training managers or HR types from many different businesses to attend. Also, you need to question whether people will want a weekend retreat. In my experience, entrepreneurs and the self-employed like weekend events because it doesn't cut into business time. Employees prefer weekday events because they view the weekend time as their personal time. I hope this helps a little. Dave