Firstly , The most important thing what are you selling. Identify the key features of your product its main strengths.Secondly identify the correct prospects to whom you should sale it Otherwise all efforts will be useless. Just think who is possible buyer keeping in mind few things
1 Your product or service is fit for a person. Example if you want sale a beauty cream you must go to girls of age 16-40 who can buy it or a Car value of 100000 $ to a businessman having good turnover yearly
2 The forum or the way to reach out to your targeted audience.
Door to Door, Online through digital marketing, Through TV Radio etc.
3 Whenever you pitch some one . Make strong entrance which can create an interest
like

Do you want to be look more beautiful than your friends?
Do you want to become million dollar business ?

Conclude and suggest that the product best fit for a customer.
4 Identify how your product give value to a buyer and why he should buy

All the above mentioned points will help you , Trust me , I have been doing million Dollar IT sales every year Using these techniques