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MenuHow should I start selling on farfetch.com or yoox.com?
We produce designer dresses and looking new channels to sell. Farfetch and similar platform seems to be a great option, but I can't find how to approach them.
Answers
This depends on where you are located but in many major cities (U.S., Europe and Asia) there are showrooms buyers shop. This means, for a fee, your products are guaranteed to be viewed by buyers (though there is no way to guarantee they will select to buy them). These buyers range from local shops to regional chains to department store and boutique buyers. If you are picked up by one or more and show data to these online specialty stores, that is more appealing than a cold turkey approach. Simultaneously building an online following is key as well since both retailers have e-commerce-savvy demos.
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Why aren't there any bespoke clothing websites dedicated to daily, basic wear?
I've worked in the fashion industry for several years with and with numerous manufacturers. I think it is because it costs $$$ to make bespoke products. Generally consumers only want to pay $ or $$ for basic clothing. You would have to figure out how to sell basics for $$$. Let me know if you'd like a follow up!BJ
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Where can I learn everything I need to know about selling and distribution to store?
If you want to learn about marketing and distribution your product then go for justanswer.com where you will meet many professionals about marketing and strategy about selling your product. where you can ask any question about your business too. they are answering questions with tiny amount. justanswer.com I hope you are satisfied with my answerAM
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I'm selling books on Ebay Australia for $25, postage is $3. How do I sell globally on Ebay & Amazon when postage is $25 or more?
Have you considered providing the book in electronic format. If somebody wants the book and are willing to pay the shipping fee, they get the paper copy, otherwise, it's a download.JS
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If Facebook were starting today would it be a better strategy to sign-up one college at a time or sign-up collages across the country?
Think big. Start small. You should always think of the bigger picture (i.e. Facebook for everyone in the world), because you want to make sure that you enable yourself to grow towards that point. Using Steve Jobs' analogy, it's about anticipating where the dots will be. Or as Wayne Gretzky puts it: skate to where you expect the puck will be, not where it is at the moment. Having this bigger vision in mind, will help you move forward. That said, always start small. If you can make your product or service valuable for a small group of people (that are also representative of a bigger population), you can definitely figure out ways to reach those people. The initial challenge though is to make those first 10 / 100 / 1000 people really use your product or service (and preferably pay for it).AP
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What are the most effective distribution channels to sell SaaS products?
There are several options available which would work for SaaS. The best one I can suggest is Referral Program. The referral program would need to have Training Documentation well defined as well as marketing material. This would allow you to pay other consultants or individuals to pipe leads or signups to your site to get exposure. This is especially effective in SMB market and tends to be targeted to the customer who would purchase. The second is to be more specific in contacting specific demographic targeted customers (be aware in the US you must be subscribed to Do Not Call Registery to Scrub call list for telemarketing or be potentially be fined by US Government). You can engage Lead generators to accomplish this for you but be careful that they are registered and scrub their list against the US Do Not Call Registery. Email Campaigns are good if you have users who have requested to opt into receiving an email and also have opt out options to remove themselves from the list to comply with US and other countries SPAM Laws. Then there are advertising though multiple media types beyond email and banner advertisements such as radio, TV, Billboards, Magazines and other print media.MB
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