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Menu1. Start with Value First
Before selling anything, focus on solving real problems your audience has. Create content that:
- Educates (how-tos, tips, checklists)
- Inspires (case studies, transformations)
-Builds trust (behind-the-scenes, testimonials)
80% value / 20% promotion is a smart balance.
2. Pick the Right Platforms
Don’t try to be everywhere. Choose platforms where your ideal clients hang out:
- Instagram for visual brands and personal connections
- LinkedIn for B2B, professionals, consultants
- Facebook Groups for communities and engagement
- TikTok/YouTube if you can create short educational or story-driven videos
3. Use Calls to Action (CTAs) Strategically
Tell people exactly what to do next:
- “DM me ‘INFO’ to learn more”
- “Click the link in bio to book a free consult”
- “Drop a 🔥 if you want the free guide”
Make every post purpose-driven.
4. Offer a Free Taste of What You Do
Use lead magnets or free sessions to warm up followers:
- Free guides, checklists, templates
- Mini training via live video
- Free audits or consultations
This builds trust and gets them into your funnel.
5. Create a Simple Funnel Behind the Scenes
Use a tool like Funnel Freedom: ( https://bit.ly/4hW9J6N ) to:
- Build a landing page to collect emails
- Set up an email nurture sequence
- Automate your DMs or replies
- Track who’s engaging and follow up
It’s your quiet engine that turns likes into leads.
6. Show Proof & Results
Post testimonials, reviews, success stories, or even behind-the-scenes of client work.
People need proof that you get results — not just that you're active.
Bonus Tip: Be Consistent + Human
People don’t buy from brands. They buy from people they trust.
So show your face, be helpful, and follow up. Engagement is just the first step — the real magic happens in conversations.
Want to build a client-getting machine on social media without the tech overwhelm?
Book a call with more or check this free training to learn how to turn followers into leads, and leads into paying clients… on autopilot: https://bit.ly/3CJ8955
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