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Recruiting: What is the best way to reach semi-retired or retired professionals?
JB
JB
Joy Broto Nath , Global Corporate Trainer & Strategist answered:

Here are some effective ways to reach semi-retired or retired professionals:

Leverage alumni networks and professional associations. Many retirees stay connected to the professional organizations or alumni networks of their industry or alma mater. Reach out to these groups through newsletters, email lists, events, etc.

Connect at local community centers and activity clubs. Retirees often spend time at senior centers, golf and country clubs, recreational centers, etc. See if you can put up notices about opportunities at these locations.

Advertise on part-time job boards and portals. Sites like RetiredBrains, SeniorJobBank, Seniors4Hire, etc. specialize in flexible opportunities for mature workers.

Attend retirement seminars and financial planning events. There are many local and community seminars about transitioning to retirement that attract retirees.

Partner with retirement coaches and planners. Retirees often work with retirement coaches and financial planners; consider outreach to these professionals to access their networks.

Run ads in print and digital publications focused on retirees. There are many magazines, newsletters and websites catering to retiree interests that you can advertise in.

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