The easiest thing to sell is dollars for pennies. So, tell them how they can improve their business, increase sales, make more profit, and focus on small businesses.

Do not continue to exchange hours for dollars. It is a losing game. You can never win doing this. Bill only by the project. And get paid according to percentage of completion. In addition, charge a royalty whenever possible. You have to establish yourself as the go-to expert in your field to do this.

Spend as much time as it takes to come up with answering this question..Why would I buy your product or service? This will give you your USP. From there you will develop your drive, your, passion, and your marketing voice. From this you will develop unstoppable perseverance for success.

Best of Luck,
Mike
From the Trenches to the Towers Marketing
I will be glad to help as my time permits.