Question
We are a startup with a SAAS offering. Our typical deal size is 40K. Our office is in a suburb of San Francisco. We just hired our first sales rep for the West coast.
We want to hire another one for the east coast territory. Should we hire the person to work in our office or someone on the east coast?
Answer
As a small company with $40k ACV, you should hire the rep to be in your office. The experience they will get being around your team everyday is very hard to replicate as a remote employee.
If you need to have boots on the ground to close deals, send your rep to travel 20-30% of his time to visit customers in person.