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Growth Hacking: What growth hack is best for a SAAS startup looking to attract eBay sellers?
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Sarah Brody, Digital Ads Expert | Former Marketer @ HubSpot answered:

I very rarely recommend display ads for user acquisition (and I'd be hesitant to call this a growth hack!), but because your product is very visual in nature and you're targeting users of one specific site, it might be worth testing an ad campaign through the Google Display Network, using managed placements to only display the ads on ebay.com. (More on managed placements here: https://support.google.com/adwords/answer/2470108?hl=en)

I'm guessing there are also plenty of forums and sites that ebay sellers use to discuss best practices and such - I'd do some research to see where your audience hangs out and start participating in the conversations there, ideally in a way that is more focused on being helpful than being salesy.

Let me know if you'd like to discuss further & I'd be happy to talk through some more ideas!

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