Interns are a great way of getting work done at a relatively low price - it can really help when you are having trouble covering wages. However it really depends on the Intern - otherwise you giving responsilbility to someone with practically no experience. Yes the younger generation has an advantage on social media, but they dont really understand social media, strategies, campagins or engagement. Hiring an experienced social marketer will save you more time and money, as the saying goes - You get what you pay for, and interns are FREE - there is a reason they are free - because you are providing them the training they need.