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Marketing Strategy: How to approach businesses to sell ad spaces in my startup marketplace for outdoor advertising?
JB
JB
Joy Broto Nath , Global Corporate Trainer & Strategist answered:

With digital advertising opportunities, publishers passively earn thousands of dollars by simply displaying ads to targeted audiences at the right time and in the right context. Let us begin with initial guidelines for all publishers. Before you actually start selling advertising space on your website, make sure you fulfil all the requirements as a digital publisher. To apply for Google AdSense, publishers must attract around 250 unique visitors per day to complete the necessary conversions. The majority of the website’s traffic must come from the United States, the United Kingdom, Canada, Australia, and European countries. The digital content must be original, relevant, and useful for users. Advertisers prefer theme-based, niche content that highlights specific topics such as traveling, lifestyle, sports, cars, etc. The website must offer rich content and have a reasonable amount of pages. Next, think about the design and navigability of your website. Your platform must be professionally designed and visually attractive to end users. The information on your platform must be clear and open to the general public. If your website already has a solid traffic flow, a dedicated niche audience, and high conversion rates, it’s time to consider various sales methods.
You can read more here: https://smartyads.com/blog/3-most-effective-ways-to-sell-ads-on-your-website/
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath

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